Manager – Hospitality, Ticketing & Events

Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.

MKTG Sports & Entertainment is an important part of our world-class offering. MKTG Sports & Entertainment is a global integrated agency that harnesses the power of sports and entertainment to impact human behaviour through meaningful marketing solutions and experiences. Our key differentiator is “knowing people better than anyone else” and using deep consumer insights to establish powerful connections between sports properties and brands.

Across strategy, measurement, content, hospitality and events, we connect the sports and entertainment industry and companies around the work to deliver meaningful marketing solutions and experiences that are truly differentiated. The experiences that we create engage customers, build memorable brands and deliver value.

We are part of Dentsu Sports International, a newly formed global sports network comprised of MKTG Sports + Entertainment, dentsu Sports Analytics and dentsu Sports

The Role

We are seeking an experienced and detail-oriented Client Manager to support the Director and lead day-to-day planning and delivery of a premium Ticketing and Guest Programme for one of our major global clients’ partnerships with UEFA Champions League and UEFA Women’s Football. This role will oversee the season-long ticketing management and the guest programme delivery for the men’s and women’s Finals, ensuring a world-class experience for all attendees. Working closely with the Client Director, rights holders, and key partners, the Manager will play a central part in delivering best-in-class hospitality operations that reflect the client’s brand values and strategic objectives. 

What you'll do

Season Ticketing Management
• Manage the allocation, tracking, and reporting of all ticketing and hospitality assets across the UEFA UCL and Women’s seasons.
• Administer ticket requests, approvals, and distributions using digital systems and internal workflows.
• Maintain accurate data records and produce regular reporting on ticket utilisation and performance.
• Use the Guest Management System (GMS) to support season ticketing operations, guest registrations, onsite delivery preparation, and real-time programme visibility. Event Operations & Guest Programme Delivery

• Support the Client Director with the operational planning and delivery of guest programmes for the UEFA men’s and women’s finals.

• Coordinate accommodation, transport, and matchday logistics to help deliver a seamless guest journey.

• Assist with onsite guest services, working closely with venues, hospitality teams, and operational partners.

• Ensure all guest-facing elements are prepared and executed to premium standards in line with client expectations.
Stakeholder & Rights Holder Collaboration

• Act as the main day-to-day contact for the client on all ticketing and hospitality operations.

• Build strong operational relationships with UEFA, UEFA-appointed agencies, and football clubs, ensuring smooth rights delivery and aligned event planning.

• Work closely with agencies, suppliers, and venue partners to ensure coordinated and consistent execution across all touchpoints.
Project Management & Reporting

• Support the team in developing and maintaining project plans, operational timelines, and documentation across all events.

• Ensure project tools and trackers are regularly updated and accurate throughout the season.

• Assist with budget tracking, financial reconciliation, and coordination of vendor payments.

• Support vendor contracting processes, including gathering documentation, tracking deliverables, and liaising with procurement where required.
• Contribute to regular status updates and assist in preparing post-event reports and evaluations. 

What you'll bring  

• Proven experience in event operations, ticketing management, or hospitality delivery, ideally within sports sponsorship or live events.

• Strong understanding of guest logistics, including accommodation, transport, and onsite delivery.

• Excellent organisational and project management skills with a sharp eye for detail.

• Confident communicator, capable of managing senior stakeholders and rightsholder relationships.
• Ability to work under pressure and manage multiple workstreams across concurrent events. 

A few of the benefits

• You'll have a great compensation package, private health & dental insurance, corporate discounts and career development through Dentsu University, and free access to LinkedIn learning 

• 29+ days of annual leave (25 days of regular holidays, birthdays off and 3 additional wellness days) 

• We also offer the opportunity to volunteer for up to 2 days per year and tend to close down the agency between Christmas and New Years 

• You'll have a hybrid working schedule, with flexible start/end hours

Inclusion and Diversity

At Dentsu, we embrace diversity and inclusion, valuing the unique perspectives and contributions of every individual. We believe that diversity fuels creativity and innovation, benefiting our employees, partners, and communities.

We welcome applications from all individuals, regardless of race, ethnicity, nationality, religion, gender, gender identity, sexual orientation, age, disability, marital status, or any other protected characteristic. Beyond recruitment, we strive to create an environment where everyone feels respected, supported, and empowered to bring their authentic selves to work.

We recognize the importance of work-life balance and are open to discussing flexible working arrangements for all roles. If you need reasonable adjustments due to a disability or medical condition during our recruitment process, please contact us at [email protected], quoting the reference number of the role that you are applying for. Your needs will be handled with respect and confidentiality to ensure an inclusive and accessible experience.

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