Manager – Employer Brand (Digital Activation)

Company Description

Are you ready to accelerate your career? Join Cielo as a Content Strategist! A career at Cielo will give you the opportunity to work with the industry’s smartest people and to take ownership of your success!

Cielo is a brand that reflects our big idea - that talent is rising - and with it our opportunity to rise above. We create careers for ambitious people by moving beyond traditional assumptions of what it means to work in talent acquisition.

Cielo is the world’s leading strategic Recruitment Process Outsourcing (RPO) partner. The industry has verified Cielo’s reputation for executing innovative solutions that provide business impact through numerous awards and recognitions, including its annual leadership position on the HRO Today RPO Baker’s Dozen listing, Peak Matrix Leader placement by Everest Group and Industry Leader designation by NelsonHall.

 Cielo is an equal opportunity employer and will not discriminate against any applicant for employment because of race, color, religion, sex, national origin, disability, age, genetic information, or any other status protected by state or local law for an individual who falls within the jurisdiction of such law. 

Job Description

The Manager – Digital Activation will lead the delivery of the digital product set to support the activation and management of the employer brand for a client. The manager will be a SME on digital candidate experience design to proactively manage a client’s employer brand across careers website and CRM platforms. The senior manager will lead programs delivering digital activation solutions that enable direct clients and our client teams to create a frictionless career site experience for the candidate thereby maximizing the value of the client’s employer brand. The key result areas for this position are successfully delivering global career site managed programs leading to long term revenue contracts across the employer brand portfolio.

The Content Strategist will partner closely with our Creative Team on design and messaging strategy and Digital Team on content solutions across a client’s website. Additionally, the role will handle a portfolio of accounts and oversee performance to optimize both content and channel plan. The key result areas for this position are: delighting internal and external customers leading to new revenue opportunities, progressive solutions delivered to exceptional standards, and service expansion from existing clients and P&L target achievement. This is a key role to drive brand engagement solutions across global clients.

Duties and Responsibilities

Solutions: Knowledge

• Strong knowledge of employer brand, digital saas platforms and user experience on website.
• Expert at measuring and maximize ROI on digital channels
• Able to conduct user experience audits and strategize in collaboration with creative teams and technology partners on CTA placements, design and functionality of the website
• SME partner for scoping, converting and delivering all aspects of digital projects. Supporting senior director with digital product delivery.
• Facilitate and integrate new digital products into overarching consulting product set into Cielo.

Customer: Growth and Optimization

• Serve as a subject matter expert and collaborative partner with brand strategy, social media and creative teams to discover digital opportunities with clients
• High visibility and reputation with Cielo peer group. Partner closely with social media and creative strategy teams to design ongoing client opportunities
• Proactively share new product case studies with client engagement to support employer brand growth

Operations: Performance

• Lead delivery of website and CRM related projects, ensuring a sustainable operating model for digital solutions in collaboration with brand strategy, social media and creative teams.
• Lead strategic recommendations for existing clients on activating their employer brand via digital platforms.
• Deliver insights from digital audits and lead future state workshops to identify best in class careers website experiences. Use data to be an advocate for the candidate experience on digital technology
• Partner closely with employer brand, social media and creative teams to strategically influence the content strategy on digital channels

Qualifications

Education:

• Bachelor’s degree, required
• Master’s degree, preferred

Experience:

• Extensive experience in delivering careers website and CRM solutions in an agency environment
• Marketing agency, outsourcing or consulting experience preferred.
• Expertise in working with data to generate impressive insight and strategy.
• Knowledge and experience of brand strategy and user experience design preferred. Extensive experience of client management and service delivery, preferably including resourcing and/or talent management.

Exposure:

• Digitally curious and savvy.
• Excellent people skills

This vacancy can be worked remotely anywhere in the UK, however client site visits are occasionally required. 

Fluent English required.