Advertising is one of OLX's most important revenue lines - and one of its biggest opportunities. Today, our advertising business spans multiple markets, formats, and platforms, but it needs a product leader who can take it to the next level: from foundational ad-tech infrastructure to new revenue surfaces powered by AI.
We are looking for a Lead Product Manager to own the global advertising product end-to-end. This means everything from the ad-core stack (serving, auction, targeting, measurement) to growing revenue beyond listings through self-serve advertiser tools, programmatic demand, and retail-media formats. You'll also shape how advertising integrates into AI-native surfaces — balancing monetisation yield against buyer experience.
This is a role for someone who has built advertising products at scale, understands the programmatic ecosystem, and is excited about using AI to create new advertising experiences. You'll work closely with business and commercial stakeholders to grow revenue, while ensuring our advertising never compromises the trust our users place in the platform.
This role reports to the Head of Product.
What you'll doOwn the global advertising product end-to-end: ad-core stack (serving, auction, targeting, measurement) across all marketplaces and platforms
Drive growth of advertising revenue beyond listings, including self-serve advertiser tools, programmatic demand, and retail-media formats such as sponsored listings, native, and video
Own integration of ads into AI-native surfaces such as AutoIQ and agentic search, balancing yield against buyer experience
Define and track advertising success metrics: revenue, fill rate, eCPM, advertiser ROI, buyer experience impact
Partner closely with Engineering, Data Science, Commercial, and Sales teams to build the product capabilities that unlock revenue growth
Represent the advertising product at the leadership level, presenting strategy and results to executive audiences
Significant product management experience in digital advertising, ad-tech, monetisation, or revenue product at scale
Proven track record of building and scaling advertising products — programmatic ads, third-party ads, billing systems, or ad-serving platforms
Experience taking advertising or monetisation products from early-stage to meaningful revenue
Ability to balance monetisation yield with user experience — making evidence-based trade-offs between revenue and buyer trust
AI-native: you build with AI, not just use it for productivity. You experiment with AI tools outside of work and bring that curiosity into your product craft
Zero-to-one: you see opportunities, not just optimisations. You spot problems, build prototypes, and ship
Comfortable with ambiguity: you don't wait for perfect clarity — you create it
Strong stakeholder management across commercial, engineering, and executive audiences
Preferred:
Experience with retail media, sponsored listings, native advertising, or video ad formats in a marketplace or e-commerce context
Familiarity with AI-native product surfaces and how advertising integrates with AI experiences
Multi-market experience across different regulatory and commercial environments
