Job Purpose
Responsible for undertaking direct outbound sales activity via both telephone and email to a wide range of prospective clients in both the NHS and Private Healthcare providers.
Key responsibilities
Lead Generation:
Proactively identify and qualify new business opportunities by conducting targeted outbound calls and crafting personalised emails. Maintain and regularly update prospect databases to ensure a robust pipeline of potential clients. Employ market research and data analysis techniques to uncover emerging trends and untapped segments within both NHS and private healthcare sectors, thereby maximising outreach effectiveness. Deliver to a KPI of 100 documented phone calls per week and 50 direct emails per day. Schedule 10 meetings per week for Commercial Operations Director with potential prospects.
Customer Engagement:
Initiate meaningful conversations with prospective customers to gain a thorough understanding of their unique requirements and challenges. Respond promptly and knowledgeably to enquiries, offering clear and detailed information about Unilabs’ services and solutions. Build rapport and trust through attentive listening and tailored communication, positioning Unilabs as a preferred partner in healthcare diagnostics.
Contact all existing 200+ customers (1 per day) to understand what their current needs are and what additional services Unilabs can provide to them.
Onboarding New Customers:
Coordinate and deliver a personalised onboarding experience for new clients, ensuring a seamless transition from prospect to active customer. Facilitate communication between all relevant Unilabs stakeholders, including operations, finance, and IT teams, to guarantee that client expectations are met and exceeded. Monitor onboarding progress and address any issues promptly to ensure customer satisfaction from the outset.
Data Management:
Leverage tools to track all customer interactions and organise sales pipeline data. Analyse performance metrics to identify areas for improvement and ensure that all records are accurate, up-to-date, and meeting expected KPIs. Ensure diary is always fully transparent to the undertaken tasks.
Requirements
Education (minimum/desirable):
BA/BS or equivalent experience in health sector.
Languages:
Fluent English (oral and written)
Experience/Professional requirement:
- Communication Skills: Excellent verbal and written communication abilities are essential for engaging with both prospective and existing customers. The role requires the capacity to convey information clearly, listen actively to client needs, and adapt messaging to suit different audiences.
- Research Skills: Strong research capabilities are required to investigate potential client organisations, understand market trends, and gather intelligence on customer needs.
- Additional Professional Attributes: Experience working within the NHS or private healthcare sector, and an understanding of relevant regulatory frameworks, will be advantageous.
Benefits
£30,000 - £35,000
