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Citi Services is a global business unit within Citi that spans a diverse portfolio of integrated solutions, including Treasury and Trade Solutions (TTS), and Issuer and Investor Services. Our innovative services help clients optimize liquidity, streamline operations, mitigate risks, and expand globally by leveraging Citi’s unmatched network. Citi Services supports corporate and public sector clients across 95+ countries and regions, driving client growth through a suite of data-driven, technology-enhanced solutions.
Role Overview:
This individual will support the execution of a comprehensive marketing program designed to elevate Citi Services market positioning as an innovator among financial institutions. The AVP will collaborate with key stakeholders to understand business goals and content opportunities for high-impact marketing campaigns. In this role, you will be responsible for supporting the Citi Services innovation and partner marketing strategy across product lines, ensuring alignment with corporate objectives to achieve ambitious growth targets. You will also work closely with cross-functional teams, including Sales, Product Marketing, Legal, Compliance, Technology and ESPA to execute on innovative, compliant, and client-focused marketing initiatives.
Key Responsibilities:
- Foster a deep understanding of Citi’s innovation agenda to identify storytelling opportunities that align with strategic messaging and key business objectives
- Work with internal subject matter experts and external agencies or internal creative teams to drive development of content, including webinars, thought leadership, videos and presentations
- Coordinate with internal teams to understand cross-product and cross-function opportunities for collaboration
- Maintain strong relationships with key internal stakeholders across marketing, product, partner and innovation teams
- Prepare market leading initiatives for events support
- Track key performance indicators (KPIs) for success measurement, stakeholder reporting and key learnings for future executions
- Ensure all partner and innovation marketing initiatives adhere to Citi’s risk management, legal, and compliance standards.
- Oversee content approvals processes, coordinating with compliance, risk and legal as appropriate to ensure all initiatives adhere to Citi’s risk management, legal and compliance standards.
Qualifications
- Knowledge and experience within communications
- Strong communications (written, verbal and interpersonal) skills, including tact, diplomacy, and ability to interact with all levels of management
- A team player who will implement initiatives effectively and motivate others to perform their tasks
- Strong organizational and project management skills
- Experience or demonstrated ability to work effectively in a team-based environment within a heavily matrixed organization
- Interest in topics like AI and Digital Assets recommended
- Critical competencies include oral communication, written communication, project management, relationship building, results orientation and strategic orientation
- Ability to manage multiple projects at once
- Ability to work well independently, as well as part of a team
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Job Family Group:
Product Management and Development
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Job Family:
Product Performance Management
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Time Type:
Full time
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Citi is an equal opportunity and affirmative action employer.
Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
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Citi London, England Office
33 Canada Square, London, United Kingdom, E14 5LB
