Influencer Platform Manager

Job Description:

Dentsu Creative is a global creative agency network built to unlock exponential growth for clients through Transformative Creativity — a unifying force that drives innovation across people, businesses, and society. Launched in June 2022, it operates in over 145 countries and is fully integrated with dentsu’s Media and CXM capabilities to deliver seamless, end-to-end solutions worldwide. Guided by the philosophy of “Building Brands for What’s Next,” Dentsu Creative empowers brands to navigate current challenges and prepare for future opportunities, crafting resilient, forward-thinking strategies that thrive in an ever-evolving world.

Purpose of the Role

The Influencer Platform Manager supports the Head of Influence, EMEA in managing all influencer marketing platforms, tools, and systems used across the region. The role ensures that markets leverage technology consistently and effectively to streamline workflows, reduce operational friction, and deliver impactful influencer marketing work.

This position partners closely with in‑market teams, vendors, and dentsu Influence leadership to maintain best‑in‑class platform usage, drive operational excellence, and continuously improve the region’s influencer marketing capabilities.

What you’ll do

Platform Management & Governance

• Design, maintain, and evolve standardized systems, taxonomies, workflows, and usage guidelines across all influencer platforms (internal and third-party).
• Oversee day-to-day platform performance, including troubleshooting, system configuration, and process maintenance.
• Act as the primary point of contact for platform vendors, managing issue resolution, product escalations, and API integrations.
• Coordinate and monitor product development, integrations, and feature rollouts, ensuring progress is communicated clearly to relevant teams.
• Lead the onboarding and integration of new platforms, ensuring smooth implementation and alignment with regional needs.

Enablement, Training & Best Practice

• Create and maintain user documentation, including process guides, playbooks, and onboarding materials.
• Upskill regional and in‑market teams through training sessions, demos, and hands‑on guidance to support adoption and consistent usage.
• Build strong relationships with in‑market peers to support operational efficiency and best practice sharing across EMEA.

Operational Excellence & Continuous Improvement

• Support the Head of Influence in delivering solutioning workshops for internal teams and clients, including planning, logistics, and content preparation.
• Conduct process analysis with markets to identify operational gaps and recommend improvements.
• Support the design, rollout, and measurement of operational management systems, workflows, and performance standards in alignment with dentsu Influence’s operating vision.
• Create and manage demo environments and test accounts to support new business pitches and internal innovation.

Cross-Market Collaboration & Stakeholder Management

• Serve as the operational bridge between dentsu Influence leadership, vendors, and market teams for regional platform alignment and product development feedback loops.
• Understand the needs of internal partners and clients, ensuring platform usage and workflows effectively address those needs.
• Drive consistent platform adoption across all EMEA markets, enabling improved delivery quality, reduced inefficiency, and increased speed to market.

What you’ll bring

• Experience with influencer marketing platforms, digital ecosystems, or marketing tech systems.
• Strong analytical and problem‑solving skills; able to translate user needs into technical or workflow solutions.
• Experience managing technology vendors or supporting platform integrations.
• Excellent communication skills and comfort leading training, demos, and documentation creation.
• Highly organized, operationally minded, and able to work independently with multiple markets and stakeholders.
• Comfortable working in a fast-paced environment with evolving tools and requirements.

What we offer

This is a 8-month Fixed Term Contract role. The team is based from our London office on a hybrid working basis. 

At dentsu, we’ve built a benefits package that supports every chapter of your life. From company‑funded Private Medical Insurance, a 24/7 Virtual GP and a generous sick‑pay policy, to wellbeing days, volunteering time, flexible bank‑holiday swaps and great everyday perks like retail discounts, gym access and tech schemes - we make it easier to live well, not just work well. 

Our employee‑led resource groups have helped shape policies that genuinely matter: enhanced maternity, paternity and carers leave, extended sick leave, menopause and baby‑loss support, plus 10 fertility treatment days. Combined with life assurance, income protection, financial education tools and flexible savings options, you’ll find a workplace that invests in you - your health, your family, your future. 

About Dentsu

Dentsu is an integrated growth and transformation partner to the world’s leading organisations. Founded in 1901 in Tokyo, Japan, and now operating in approximately 120 countries and regions, we bring together the power of a global network of leadership brands to deliver impactful, end-to-end growth solutions.

Through our client promise, Innovating to Impact, we drive growth through integrated services across Media, Customer Experience Management (CXM), and Creative. Our business transformation (BX) mindset, combined with a focus on experience transformation (EX), drives sustainable growth for brands, people, and society.

Our commitment to innovation, collaboration, and diversity enables us to continuously evolve, pushing boundaries while delivering measurable impact in a fast-changing world.

Inclusion and Diversity

At Dentsu, we embrace diversity and inclusion, valuing the unique perspectives and contributions of every individual. We believe that diversity fuels creativity and innovation, benefiting our employees, partners, and communities.

We welcome applications from all individuals, regardless of race, ethnicity, nationality, religion, gender, gender identity, sexual orientation, age, disability, marital status, or any other protected characteristic. Beyond recruitment, we strive to create an environment where everyone feels respected, supported, and empowered to bring their authentic selves to work.

We recognize the importance of work-life balance and are open to discussing flexible working arrangements for all roles. If you need reasonable adjustments due to a disability or medical condition during our recruitment process, please contact us at [email protected], quoting the reference number of the role that you are applying for. Your needs will be handled with respect and confidentiality to ensure an inclusive and accessible experience.

#LI-Hybrid  #LI-DC

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