Lead the global social media and organic content strategy, focusing on brand growth, community management, and influencer marketing efforts.
We’re looking for a senior profile to lead our global social media and organic content strategy. This person will be responsible for scaling the brand’s digital presence, defining its tone and narrative across key platforms (Instagram, TikTok, LinkedIn, YouTube, Reddit, etc.), driving community growth, managing influencer marketing actions and campaigns, and coordinating the production of relevant content, from editorial campaigns to video formats and series.
This role reports directly to the Brand Director, and their work will directly contribute to Holafly’s brand awareness and reputation as a disruptive scale-up in the eSIM and travel-tech industries.Key Responsibilities
- Design and execute the social media strategy aligned with brand and growth objectives.
- Lead the multi-channel editorial calendar and coordinate always-on and seasonal campaigns.
- Oversee content creation (text, image, video) in collaboration with the creative and production teams.
- Manage community managers, content creators, and external agencies.
- Plan and execute influencer marketing campaigns, identifying creators and managing end-to-end collaborations.
- Monitor KPIs related to growth, engagement, and awareness.
- Work closely with PR, Influencer, and Paid Media teams to amplify key messages.
- Identify trends, cultural opportunities, and emerging content formats.
- 5+ years leading content and social media in consumer-facing brands.
- Experience managing creative and content teams.
- Deep knowledge of algorithms, formats, and best practices on IG, TikTok, YouTube, and LinkedIn.
- Strategic mindset and strong brand vision.
- Fluent English (required).
Top Skills
Instagram
LinkedIn
Reddit
Tiktok
Youtube
Similar Jobs
Fintech • Legal Tech • Software • Financial Services • Cybersecurity • Data Privacy
The Escrow Business Compliance Analyst manages client onboarding for escrow deals, ensures compliance with KYC regulations, and oversees transaction setup and documentation.
Blockchain • Fintech • Payments • Consulting • Cryptocurrency • Cybersecurity • Quantum Computing
The role involves developing microservices primarily in Golang, maintaining code quality, deploying applications, and collaborating with team members in a hybrid work environment.
Top Skills:
Ci/CdGoHelmK8SPythonSQL
Blockchain • Fintech • Payments • Consulting • Cryptocurrency • Cybersecurity • Quantum Computing
The Product Innovation Manager will lead development of new payment products, engage in idea generation, and partner with teams for market testing and validation.
Top Skills:
Business Model InnovationData-Driven TechnologiesPayments Acceptance EcosystemStablecoin
What you need to know about the London Tech Scene
London isn't just a hub for established businesses; it's also a nursery for innovation. Boasting one of the most recognized fintech ecosystems in Europe, attracting billions in investments each year, London's success has made it a go-to destination for startups looking to make their mark. Top U.K. companies like Hoptin, Moneybox and Marshmallow have already made the city their base — yet fintech is just the beginning. From healthtech to renewable energy to cybersecurity and beyond, the city's startups are breaking new ground across a range of industries.
