Head of Content and Social Media

Job Title

Head of Content and Social Media

Job Description

We're searching for a content maverick who sees beyond conventional financial media—someone who can envision a new paradigm where market insights meet cultural relevance. As our Head of Content & Social Media, you won't just manage existing channels; you'll architect a content revolution that positions us at the centre of the financial conversation.

So, who are we?

Hello, we’re IG Group. We are a publicly-traded FTSE250 FinTech company who run mobile, web and desktop platforms that help our clients trade stocks & shares, leveraged products, Futures & Options and Crypto.

We are ambitious. Over 340,000 people already use our platforms. We’re global with offices in 18 countries and products in 16 regions. We’re hungry to move faster, ship better product for our customers and grow our user base. We believe in high autonomy, and we want people who are looking to do things differently in order to create better experiences for our customers.

We work in cross-functional teams and are laser focused on increasing the number of active clients we serve to drive sustainable growth.

What you’ll do

• Reimagine financial content: Challenge industry convention to create a content strategy that expands reach, closes the consideration gap and resonates with both seasoned traders and curious investors
• Build a content engine that drives business: Transform our content from a support function to a growth & awareness driver and gives us a competitive advantage
• Orchestrate a multi-platform narrative: Weave our YouTube show, podcasts, social channels, and analyst insights into a cohesive, distinctive brand voice
• Cultivate a community: Turn passive viewers into active participants in a vibrant ecosystem of financial discourse, who want to engage with our product
• Manage a team of content creators, industry analysts, and production superstars 
• Partner with the Head of Brand & Comms to ensure the brand personality lives and breathes through our content
• Help IG to become a thought leader in the industry

What Sets You Apart

• You see possibilities others miss—spotting content opportunities that perfectly align audience needs with business objectives
• You have an instinctive understanding of what makes content compelling across different platforms
• You blend creative vision with strategic discipline, making bold bets backed by insights
• You understand the financial world deeply enough to know which rules to follow and which to break
• You have a proven ability to build and inspire high-performing teams
• You've successfully transformed how an organization approaches content, driving measurable business results

Your Background

• Track record of content innovation, preferably in finance, technology, or another similar industry
• Demonstrated success in building engaged communities through strategic content that leads to positive outcomes for the business and the consumer
• Experience leading diverse teams, and directing multimedia production across video, audio, and written formats
• Understanding of the investing/trading landscape and what drives audience engagement in this space
• Evidence of thought leadership in content strategy or financial communication

How we work

We try to take a thoughtful approach to our ways of working as a company. We follow a hybrid working model with 3 days in the office – which we think balances the need to collaborate effectively and connect with each other. When it comes to how we deliver, there are 5 things we want everyone to do to drive high performance, better learning and career satisfaction:

• Lead and Inspire: Drives trust, alignment, and enthusiasm
• Think Big: Focus on the problems that most impact commercial outcomes
• Champion the client: Understand and prioritise client's needs
• Deliver at pace: Push for fast, sustainable growth;
• Raise the bar: Take ownership, be accountable and share feedback

We believe that diversity is vital to success, it fuels creativity, drives innovation and sets us up for global success. We’re committed to building teams with a variety of perspectives and skills to help us realise our vision and strategy, that’s why we encourage applications from people with diverse backgrounds and experiences to join us on this journey. Learn more about our D&I approach here.

The Perks

Your growth fuels our success! Thrive with tailored development programs, mentoring opportunities with leaders, and clear career progression. Expand your network through committees, sports and social clubs. Enjoy extra time off for volunteering and community work.

As well as having the chance to attend regular social events and join special-interest groups, you get an attractive selection of benefits working with IG:

• Matched giving for your fundraising activity
• Flexible working hours and work-from-home opportunities
• Performance-related bonuses
• Pension, insurance and medical plans
• Career-focused technical and leadership trainings in-class and online, incl. unlimited access to LinkedIn Learning platform
• A day off on your birthday 
• Two days’ volunteering leave per year

Join us for this exciting journey. Apply now!

Number of openings

1