Content Marketing Specialist

We're a VC backed, disruptive technology business with a purpose to make the world fairer and more productive. We are doing this by making assets more transparent, trustworthy and accessible - starting with real estate. Incomes have stagnated and we believe by creating greater access to high value assets like real estate we believe we can be part of solving some of the wealth inequality. Our investment platform is focussed on one of the largest asset classes in the world - property. We are gaining significant momentum with our portfolio of products focused on the UK property investment market.

Our CEO and Founder Moubin previously worked at McKinsey and private equity firm APAX. Check out a podcast with Moubin speaking with our lead investors QED about how we're disrupting asset ownership.

Our four values are the foundation of our culture and shape our behaviours - no BS, pursuit of excellence, feedback obsession and healthy ego. We have built a high performing organisation where intrinsic drive fuels GetGrounders to build a world class investment experience for our users.

In numbers:

• 🧑‍🤝‍🧑 85+ GetGrounders (ex Google, Meta, Deliveroo, Startups)

• 🏘 £1.5Bn+ of assets being added onto our platform annually

• 📈 30,000+ users across 70 countries, with ~10% market share

• 🌎 Global hubs (UK, Dubai, Hong Kong, Singapore, Philippines)

Content Marketing Specialist | London, Waterloo (Hybrid, 4 days in-office - Wednesday is our set work from home day, though you can come in on Wednesday too if you wish)

About Us

The Growth Marketing team plays a pivotal role in GetGround’s success, leading the charge in acquiring new customers through highly targeted, data-driven strategies. By combining analytical insights with creative execution, the team identifies opportunities, optimises campaigns, and continuously experiments to drive scalable and sustainable growth.

This is an excellent opportunity for an early-career professional eager to learn from top experts and gain hands-on experience driving growth in a dynamic startup environment.

Key Responsibilities:

• Create content to help execute data-driven performance marketing and organic growth strategies, helping to define the appropriate channel mix and communication medium.

• Support our performance marketing across social media, email and other digital channels.

• Drive website optimisation efforts, including A/B testing, heat mapping, user journey analysis, and landing page enhancements to improve conversion rates and user experience.

• Use analytics tools (Looker, Hubspot & GA4) to track performance and generate insights.

• Drive website optimisation efforts, including A/B testing, heat mapping, user journey analysis, and landing page enhancements to improve conversion rates and user experience.

Who you are:

• 1+ year in a Growth, Sales, Analytics or Product focussed role, ideally in a tech scale-up.

• Strong analytical and data-driven decision-making skills.

• Comfortable and energised by a fast paced environment with a wide breadth of responsibilities.

Nice to Have:

• Proficient in growth marketing and SEO tools.

• Strong collaborator and influencer in cross-functional teams.

Why Join Us?

• Fast-Paced & Data-Driven: Work in a company that embraces rapid iteration and impact.

• Autonomy & Growth: Lead initiatives and drive meaningful results.

• Top-Tier Peers: Collaborate with talent from Google, Meta, Deliveroo, and Monzo.

High Impact: Play a key role in scaling a growing business.

Benefits:

• 💰 Stock options in our scaling company

• 🏥 Private health & dental insurance

• 🏖 12 Mental health days off annually (1 per month) PLUS holidays + public holidays

• 💚 Monthly wellness budget

• 🫶 1 paid Community day off (paid day off to volunteer for a charitable cause)

• 🏡 Hybrid working (check details with your recruiter)

• 🥣 Free breakfast daily

• 🎳 Team and company-wide events

• 📈 360° performance reviews to promote a culture of growth and development

• 🎤 Support for conferences and professional learning & development

What we are building: The first end-to-end real estate investment offering - making the dream of owning real estate more accessible to everyone globally.

Diversity & inclusion at GetGround: We encourage applications from all sections of society and we believe in the criticality of an inclusive culture. We are committed to equal employment opportunity regardless of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, gender identity or any other basis as protected by law.

• 42% of our employees identify as female or non-specified, 58% as male

• 22 nationalities represented across offices in 5 countries

• Our work on Design Accessibility

• Inclusion is at the heart of our culture - we celebrate and reflect on key D&I and cultural events such as: Black History Month, International Women's Day and Pride

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