Growth Marketing Lead

Hi, I’m Shun, founder and CEO of Anima. I left my career as a doctor because I was tired of seeing patients die from delays and misdiagnosis.

Our mission is to deliver precision medicine to anyone, anywhere, in under 24 hours. Our platform already serves millions of patients and 10xs the capacity of doctors. But the truth is, we’re just getting started. We’re building toward a superhuman, personalised medicine agent that could go well beyond humans, crunching tens of thousands of low level features at genome and transcriptome level.

We’re a tight crew of builders and operations working at the cutting edge of healthcare reinforcement learning and agentic AI, and we’re looking for exceptional people to join us. If you want your skills to have the highest possible stakes, you belong at Anima. Your work here will save lives. Period.

AI tools are changing the way growth and marketing work. Now, a single growth marketer can do the work of multiple people, increase their output and grow rapidly through an organisation. If you're excited by the opportunity and development that comes with that, join us.

Please note this role is only open to those based in the UK.

We’re looking for someone who:

• Has 3–6 years of experience in growth, demand gen or lifecycle marketing in high-growth B2B SaaS or product-led growth (PLG) environment.

• Has experience running experiments and building automations. You have multiple examples of designing structured experiments, iterating fast to scale what works, then building automations and workflows to compound growth efficiently.

• Is customer-obsessed. You uncover deep user motivations and pain points to shape precise positioning, messaging, and ICP design that resonate.

• Is an analytical, systems thinker. You are obsessed with understanding how every growth lever (from events and email to PLG and referrals) connects into a self-sustaining engine. You’re rigorous about ROI, attribution, and finding signal in noise to guide smart decisions.

• Is a creative storyteller. You love crafting campaigns that educate, inspire, and convert. You can turn customer stories and partnerships into authentic advocacy and growth channels.

• Is high-agency and thrives in ambiguity. In fact, ambiguity fuels your curiosity and drive.

• track record running multi-channel campaigns across events, content, email, partnerships, and automations with measurable ROI.

• Is technically curious and loves learning new tools. You have experience with, or a desire to learn, SQL, Python, JS, or Excel for data exploration, attribution, reporting and automations. You’ved used or are willing to upskill in growth tools like HubSpot, Clay, Lemlist, Zapier, GA4, and Mixpanel.

What to expect in the role

• High ownership in a pivotal role for the company. You’ll design and execute Anima’s end-to-end demand generation strategy across events, content, partnerships, and PLG.

• The chance to build systems. Your goal will be to build scalable growth loops, automations, and workflows that drive qualified leads and measurable ROI.

• The chance to work with every team on the highest impact ideas. You’ll sit at the intersection of marketing, product, and customer success, architecting experiments, automations, and creative campaigns that convert.

• Use and hone your analytical skills. Data and experimentation will be your tools for uncovering new growth levers, refine ICPs, and optimise targeting.

• Plenty of time with our customers. You’ll develop bold events, storytelling, social campaigns and an ambassador engine that turns users into public champions.

This role won’t be for you if you

• prefer narrow, repetitive marketing tasks instead of full-funnel ownership from metric ownership to execution.

• are uncomfortable with experimentation, iteration, or data-driven decision making.

• need strong direction instead of thriving in autonomy and ambiguity.

• dislike either the creative or analytical aspect of growth.

• aren’t genuinely excited about transforming healthcare through technology.