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Great that you're thinking about a career with BSI!
Global Marketing Director, Assurance ServicesLocation: Remote based UK&I / Europe (with global travel)Reports to: President, Assurance Services (dotted line into Commercial team)At BSI, we’ve been at the forefront of driving trust, safety, and excellence for over a century. Now, we’re seeking a visionary Global Marketing Director to lead the marketing strategy for our Assurance Services division—home to certification, training, and internal & supplier audit services that help organizations improve performance and build resilience.This is your opportunity to be a strategic force in a purpose-led, globally recognised organisation.What You’ll DoAs our Global Marketing Director, you’ll drive the global marketing strategy for Assurance Services across markets and sectors. Your remit? End-to-end leadership: from brand development and digital transformation to demand generation and go-to-market execution.You will:
- Craft and execute a high-impact global marketing strategy aligned with BSI’s commercial and brand goals.
- Build a modern, insight-driven marketing function focused on customer centricity, digital excellence, and measurable results.
- Lead integrated global campaigns, product marketing, and client segmentation to drive awareness, engagement, and revenue.
- Partner with the Assurance Leadership Team to co-create market strategies and enable commercial success.
- Inspire and develop a high-performing, globally dispersed marketing team—fostering inclusion, innovation, and accountability.
- Set and monitor KPIs including lead generation, brand visibility, and campaign ROI.
- Significant international B2B marketing experience, ideally within professional services.
- A proven track record of developing and delivering successful, insight-led marketing strategies.
- Inspirational leadership skills – experienced in leading globally dispersed, matrixed teams.
- The ability to balance strategic thinking with hands-on execution.
- Outstanding stakeholder and communication skills – comfortable influencing C-suite leaders.
- A passion for data, customer insight, digital innovation, and measurable impact.
- A high-impact, senior leadership role with global scope.
- The chance to shape the future of BSI’s most recognisable and revenue-driving division.
- A values-driven organisation with a mission to inspire trust for a more resilient world.
- A collaborative and purpose-led culture committed to excellence, integrity, and innovation.
- Opportunities for international travel and cross-functional influence at the highest levels.
Our Excellence Behaviours: Client-centric, Agile, Collaborative. These three behaviours represent how we do things at BSI. They help us ensure that BSI is a great place to work and a highly successful business.
BSI is conducting face-to-face interviews where appropriate and possible. If you are invited to a face-to-face interview but feel more comfortable with conducting the interview virtually, please speak to a member of our recruitment team.
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