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Greenberg Traurig

Events & Marketing Coordinator

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In-Office
London, England
In-Office
London, England

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The Role:

The Events and Marketing Coordinator is a key team member within the Marketing Department, supporting the end-to-end delivery of a range of client-facing and internal events that align with the firm’s business development strategy, as described below. Working closely with partners, fee-earners, and the wider business development and marketing team, the role requires strong organisational skills, attention to detail, and the ability to deliver high-quality events that reflect the firm’s brand and values. The Coordinator will report directly to the Director of Business Development and Marketing.

Responsibilities:

  • Organises, executes and supports Firm-sponsored seminars, webinars, and receptions for clients and prospective clients in the region, as well as for an internal audience.

  • Works closely with lawyers and the Marketing team on event logistics, including venue sourcing and management, third-party vendor management, speaker communications, catering, AV requirements, handout materials, visual presentations, invitations, name badges, and event follow-up.

  • Maintains an internal events calendar and manages resources to ensure critical deliverables and milestones are met in adherence to the event workplan.

  • Provides support in managing event budgets, supplier negotiations, and ensuring cost-efficiency, including processing invoices and maintaining accurate financial records.

  • Develops and maintains GDPR-compliant mailing lists and distributions groups.

  • Creates event invitations in collaboration with our design team, and coordinates website and social media event promotion in collaboration with our digital marketing team.

  • Coordinates and manages pre-planning and debriefing meetings with stakeholders.

  • Coordinate metrics and tracking tools to report on events, including monitoring attendance and collecting feedback for continuous improvement.

  • Works with lawyers and the Marketing team to identify and leverage event and sponsorship opportunities and oversees/prepares related materials and presentations.

  • Coordinates event ticket requests for client hospitality and merchandise requests, including maintaining strong relationships with corporate hospitality suppliers and third party merchandise suppliers.

  • Liaises with lawyers and the Marketing team to produce and distribute client and internal communications and newsletters, including posting to the website or intranet.

  • Collaborates with the creative team to produce collateral materials that support sponsorships and advertisements.

  • Assists in the drafting, editing and maintenance of lawyer bios and practice area descriptions.

  • Supports the creation and design of social media content and related metrics.

  • Supports special projects as requested by the Business Development & Marketing Director/Specialists and lawyers.

  • Collaborates with marketing and other business professionals throughout the firm across functions and teams

Experience, Skills and personal attributes:

  • A self-starter and team player, able to accept direction, yet work independently.

  • Outstanding interpersonal and communication skills, both written and oral, with the ability to interact with people at all levels.

  • Demonstrates the ability to confidently interact with clients and actively seek new business development opportunities.

  • Attention to detail.

  • Excellent prioritisation and time management skills.

  • Flexibility and adaptability in a fast-paced work environment.

  • A commercial, pragmatic and positive outlook, responding effectively to rapidly changing circumstances and remaining calm in the face of pressure.

  • High level of proficiency using Microsoft Office (Outlook, Word, Excel, and PowerPoint).

Qualifications:

  • Relevant experience in corporate event planning, marketing or communications.

  • Strong computer skills, including knowledge of Microsoft Office suite and Adobe Acrobat.

  • Demonstrable writing, editing and proofreading skills

  • Bachelor’s degree, preferably in communications or marketing

  • General understanding of the legal competitive landscape.

  • Legal marketing or professional services events or marketing experience.

  • Familiarity with virtual event platforms (e.g., Zoom Webinars, Teams).

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