Lilo Social is a full-funnel eCommerce growth agency specializing in acquisition and retention for direct-to-consumer brands. With a team of over 65 professionals, we deliver best-in-class paid media, email marketing, and creative services to help brands scale profitably. We work across the entire customer lifecycle—from content creation and paid advertising to conversion rate optimization and retention marketing.
Our partnership-first approach has earned us a 90% client retention rate and recognition as an Inc. 5000 honoree for three consecutive years (2023, 2024, 2025). We are proud to be a Klaviyo Master Elite Agency, a distinction held by only 0.2% of Klaviyo's 6,500+ partners. To date, we have driven billions of dollars in attributed revenue for our partners.
The RoleAs an Email Designer at Lilo Social, you will be the creative force behind high-converting email experiences for our portfolio of direct-to-consumer brands. You will transform strategic concepts into beautiful, mobile-optimized email designs that drive engagement, revenue, and long-term customer loyalty. Working closely with retention strategists and copywriters, you will craft email templates that balance brand aesthetics with performance-driven design principles.
What Success Looks Like- Consistently high email engagement rates (open rates, click rates) across your client portfolio through strong visual design
- Efficient production workflows that allow rapid iteration and testing of design variations
- Email designs that maintain brand consistency while optimizing for conversion and user experience
- Positive client feedback on design quality and strong collaboration with cross-functional team members
- Design email templates using Klaviyo's drag-and-drop builder and custom HTML/CSS when needed
- Create campaign emails, automated flow templates, and promotional designs aligned with client brand guidelines
- Develop mobile-first email designs that render flawlessly across email clients and devices
- Collaborate with retention strategists and copywriters to bring campaign concepts to life
- Iterate quickly on email designs based on performance data and A/B test results
- Maintain organized design systems and asset libraries for each client account
- Build reusable email modules and components that streamline production
- Ensure all emails meet accessibility standards and deliverability best practices
- Stay current on email design trends, platform updates, and industry innovations
- Execute QA testing across multiple email clients before campaign launches
- Support the team with design feedback and contribute to internal design standards
- Manage multiple client accounts with varying design needs and brand aesthetics
- 2-4 years of experience in email design, digital design, or related field with a strong portfolio demonstrating email work
- Expert proficiency in Figma for designing email layouts and creating design systems
- Working knowledge of HTML and CSS with understanding of email-specific coding requirements and limitations
- Strong grasp of email marketing best practices including mobile optimization, CTA placement, and visual hierarchy
- Demonstrated ability to design for conversion while maintaining brand integrity and aesthetic quality
- Fast iteration speed with ability to produce high-quality work under tight timelines
- Excellent attention to detail and commitment to pixel-perfect execution across devices
- Strong communication skills and ability to collaborate effectively with strategists, copywriters, and account teams
- Familiarity with direct-to-consumer brands and ecommerce customer lifecycle marketing
- Hands-on experience with Klaviyo or other email service platforms (Mailchimp, Iterable, Braze)
- Motion graphics or animation capabilities to enhance email interactivity and engagement
- Experience designing for SMS, push notifications, or other retention marketing channels
- Understanding of email deliverability factors and how design choices impact inbox placement
- Fully Remote: Work from anywhere with flexible hours and a distributed team culture
- Time Off: Competitive PTO policy and paid holidays to maintain work-life balance
- Compensation: Competitive salary commensurate with experience.
