The Director will lead Spotify Advertising's marketing strategy across EMEA, JAPAC, and LATAM, focusing on B2B brand leadership and demand generation for advertisers. This role requires collaboration, creativity, and effective team guidance while anticipating market changes and driving impactful initiatives.
Spotify Advertising Business Marketing team mission is to captivate and convert advertisers to connect with billions of fans on our platform. The Director of Spotify Advertising International Business Marketing will lead all our marketing strategy and efforts aimed at deepening engagement with advertisers & agencies in EMEA, JAPAC and LATAM. We are looking for a seasoned business marketer who is passionate about creativity, an excellent collaborator and effective operator. We are a fast-paced company that requires leaders to be able to anticipate, react and activate teams quickly to keep pace with the market. This position reports to the Global Head of Ad Business Marketing.
What You'll Do
- Build our B2B brand leadership in EMEA, JAPAC and LATAM. Generate demand for Spotify Advertising among brands, advertisers and agencies
- Lead a dedicated and diverse team focused on growing demand for Spotify Advertising through core narratives, content, programs, industry tentpoles, and owned events in EMEA, JAPAC and LATAM
- Develop fresh B2B approaches that are rooted in insights, creativity and desire to breakthrough among competition
- Have an in depth understanding of the international advertising and marketing landscape with a proven track record of driving local, measurable impact
- Adept in managing multiple stakeholders in EMEA, JAPAC and LATAM and able to help streamline internal processes to enable teams to do the best work of their careers
- Be an excellent presenter who will represent the company internally and externally, to executive leadership, at client meetings, events, and industry tentpoles
- Partner closely with Sales Leadership in developing effective sales marketing programs that achieve ambitious revenue goals. Collaborate with Sales to identify client segment targets and launch initiatives across Enterprise and mid-market audiences
- Be a proactive ideator and operator who can both come up with ideas and also effectively know how to get them done. Help unblock team in day-to-day tactics while setting long term market strategies
- Anticipate coming changes in the international advertising market. Be a forward thinker in how we can lead the market
- Become a trusted leader and partner within Spotify’s advertising business, partnering effectively with Ad Sales, Product Marketing, Analytics, Comms and other XFN teams
- Be obsessed with the Spotify Advertising platform; become a subject matter expert on our data, ad products, podcasts, measurement and enabling success for our customers
- Mentor and coach direct team across the globe to develop and deliver creative and effective marketing ideas; create a high performance, growth-minded team culture
Who You Are
- BA or BS degree
- 15+ years of marketing experience in EMEA, LATAM or JAPAC; agency, brand, or business marketing experience a plus
- A great storyteller, strong strategic thinker, and visible team leader
- Demonstrates ability to deliver clear, fresh effective narratives and marketing ideas that will resonate and influence marketers, advertisers, small businesses
- An effective communicator, collaborator and operator who can rally XFN teams to deliver
- Experience in global marketing, managing a global brand and understanding regional and local business context
- Experience successfully building brands and activating innovative business marketing ideas. Understanding of the media landscape
- Ability to present confidently and positively influence senior executives within the company and with clients
Where You'll Be
- This role is based in London
- We offer you the flexibility to work where you work best! There will be some in person meetings, but still allows for flexibility to work from home. We ask that you come in 3 times per week.
Spotify is an equal opportunity employer. You are welcome at Spotify for who you are, no matter where you come from, what you look like, or what’s playing in your headphones. Our platform is for everyone, and so is our workplace. The more voices we have represented and amplified in our business, the more we will all thrive, contribute, and be forward-thinking! So bring us your personal experience, your perspectives, and your background. It’s in our differences that we will find the power to keep revolutionizing the way the world listens.
At Spotify, we are passionate about inclusivity and making sure our entire recruitment process is accessible to everyone. We have ways to request reasonable accommodations during the interview process and help assist in what you need. If you need accommodations at any stage of the application or interview process, please let us know - we’re here to support you in any way we can.
Spotify transformed music listening forever when we launched in 2008. Our mission is to unlock the potential of human creativity by giving a million creative artists the opportunity to live off their art and billions of fans the chance to enjoy and be passionate about these creators. Everything we do is driven by our love for music and podcasting. Today, we are the world’s most popular audio streaming subscription service.
Top Skills
Digital Marketing
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