Leads sales and marketing strategy for two luxury hotels, driving revenue, market share, partnerships, brand visibility, and guest experience. Develops commercial, sales, marketing, and communications plans; oversees pricing coordination, distribution, marketing spend, reporting, corporate and travel trade relationships, media coverage, and team performance. Represents the properties with industry and tourism organizations while ensuring compliance with Kempinski standards and global sales processes.
Responsible for providing strategic leadership for all sales and marketing activities for Villa Rosa Kempinski and Olare Mara Kempinski, maximising total hotel revenue and market share while protecting the Kempinski brand standards and delivering exceptional guest experience.
Key Responsibilities
- Develop and execute the annual commercial strategy and business plan for both properties.
- Drive market share growth across key segments.
- Work closely with Revenue Management to optimise pricing, inventory, and distribution across channels.
- Identify new business opportunities, partnerships, and feeder markets for both Nairobi and Masai Mara.
- Supervise preparations and definition of the Sales & Marketing Plan and manual for the department and participate in setting up the sales & marketing policies, procedures and objectives.
- Ensure that regular and appropriate communication is carried out with the Global Sales Offices that assist the Hotel Sales & Marketing team in achieving their goals.
- Own the annual marketing and communication plan for both properties in line with Kempinski brand guidelines.
- Oversee all brand, digital and offline marketing activities.
- Work with regional/corporate marketing and PR agencies to secure strong media coverage and brand visibility in key markets.
- Monitor ROI of all marketing spend and optimise channel mix.
- Represent the hotels in local and international industry forums, tourism bodies, and community/CSR initiatives.
- Ensure adherence to Kempinski sales and marketing standards, systems, and reporting requirements.
- Oversee accurate and timely reporting (forecasts, budgets, month‑end commentary, pipeline, account production, market intelligence).
- Supervise the quotations of group and travel agency rates as well as international
corporate rates offered for multinational companies (directly or through travel
consortia’s). Make sure that the respective Kempinski Global Sales Offices are informed
of such quotations.
Skills, Knowledge and Expertise
- Significant experience (typically 7–10+ years) in hotel Sales & Marketing, with at least 3–5 years in a senior leadership role (Director of Sales, Director of Sales & Marketing, or equivalent) in an international 5‑star/luxury brand.
- Proven track record of delivering revenue growth and improving market share in a competitive environment.
- Excellent relationship‑building and negotiation skills with corporate clients, travel trade, and partners.
- Experience managing and developing high‑performing sales and marketing teams.
- Bachelor’s degree in Hospitality Management, Business, Marketing, or a related field required.
- Professional training or certification in Sales, Marketing or Revenue Management is a plus.
About
Founded in Germany in 1897, Kempinski Hotels has long reflected the finest traditions of European hospitality. Today, as ever, Kempinski is synonymous with distinctive luxury.Located in many of the world's most well-known cities and resorts, the Kempinski collection includes hotels in a grand manner, pace-setting modern establishments and older hotels of individual charm. All blend gracefully into their surroundings and offer luxurious accommodation, superb cuisine and unrivalled facilities - complemented by impeccable service.For leisure and business guests alike, the name Kempinski has long been synonymous with style, mobility and efficiency. Put simply, they are the first choice for the discerning individual.In addition to operating many of the finest city hotels in the world, Kempinski is a name that can now be found in many exciting resort locations, each combining local flair and ambience with the international standards of service and luxury that Kempinski guests have come to expect.
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