Director of Marketing, EMEA

Posted 6 Days Ago
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London, Greater London, England
7+ Years Experience
Cloud • Hardware • Security • Software
Our mission is to protect people and places in a privacy-sensitive way.
The Role
As the Director of Marketing (EMEA) at Verkada, you will lead all marketing efforts in the EMEA region, build and manage a high-performing marketing team, drive lead generation, collaborate with global teams, and ensure marketing efforts align with sales goals.
Summary Generated by Built In
Who We Are

Verkada is the largest cloud-based B2B physical security platform company in the world. Only Verkada offers six product lines — video security cameras, access control, environmental sensors, alarms, workplace and intercoms — integrated with a single cloud-based software platform.

 

Designed with simplicity and scalability in mind, Verkada gives organizations the real-time insight to know what could impact the safety and comfort of people throughout their physical environment, while empowering them to take immediate action to minimize security risks, workplace frustrations and costly inefficiencies.

 

Founded in 2016 with more than $460M in funding raised to date, Verkada has expanded rapidly with 16 offices across three continents, 1,900+ full-time employees and 25,000+ customers across 70+ countries.

Overview

At Verkada, we're known to push traditional boundaries and our B2B marketing efforts are no exception. As the Director of Marketing (EMEA), you'll be in charge of building and managing a team of entrepreneurial marketers with a wide variety of career experience across marketing, science/engineering, investment banking and corporate strategy. We hope to hire a hands-on builder with strong ability to scale teams, high EQ and brainpower that is passionate to make an immediate impact especially in our lead generation efforts. You’ll navigate unforeseen obstacles in a fast-paced and rapidly changing environment and will report directly to the CMO and work alongside the exec team. This is the perfect opportunity to have full ownership over our EMEA marketing theatre. 

 

Responsibilities
  • Own all aspects of marketing in the EMEA region, including Growth Marketing, field and channel marketing, brand campaigns, localized positioning, marketing operations, and marketing development rep team. 
  • Build and lead a high-performing multi-national marketing team that experiments with and executes strategies across various demand generation channels, including digital advertising, web marketing, outbound campaigns, channel, and field marketing events, to generate half of the required pipeline (and bookings) for the EMEA region. 
  • Analyze data to identify pain points and adapt strategies for improved campaign performance. Conceptualize and experiment with new campaigns for enhanced revenue efficiency as we scale.
  • Engage positively with Sales teams to ensure marketing efforts translate into tangible opportunities and bookings. 
  • Collaborate with the global creative and product marketing team to develop local authentic messaging and promotions that guide prospects through the funnel and the necessary brand aircover needed to showcase Verkada’s main value propositions.
Qualifications
  • Top bachelor's degree in a STEM field preferred.
  • Minimum 10 years of work experience, including 3+ years in leadership roles.
  • B2B enterprise or B2C marketing experience required (at hyper growth startup is a big plus)
  • Demonstrated ability to manage large budgets and exceed pipeline goals.
  • Strong analytical skills and a curious, problem-solving mentality.
  • Proven ability to methodically hire and manage the top 5% of candidates and leaders.
  • Innovative and creative thinker with an ability to think outside the box.
  • Self-starter who takes ownership of projects and responsibilities including tangential ones to the scope at hand. 
  • Excellent written and spoken English skills for effective communication.
  • "Inbox 0" type personality with a proactive and hands-on approach.

 

 

Verkada Is An Equal Opportunity Employer

As an equal opportunity employer, Verkada is committed to providing employment opportunities to all individuals. All applicants for positions at Verkada will be treated without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law.

Your application will be handled in accordance with our Candidate Privacy Policy. 

The Company
London
2,000 Employees
On-site Workplace
Year Founded: 2016

What We Do

Verkada is the largest cloud-based B2B physical security platform company in the world. Only Verkada offers six product lines — video security cameras, access control, environmental sensors, alarms, workplace and intercoms — integrated with a single cloud-based software platform. Designed with simplicity and scalability in mind, Verkada gives organizations the real-time insight to know what could impact the safety and comfort of people throughout their physical environment, while empowering them to take immediate action to minimize security risks, workplace frustrations and costly inefficiencies. Founded in 2016 with more than $460M in funding raised to date, Verkada has expanded rapidly with 16 offices across four continents, 2,000+ full-time employees and 26,000+ customers across over 85 countries, including 82 companies in the Fortune 500.

The company was founded by computer scientists and security experts from Stanford University, and Hans Robertson, the former co-founder and COO of Cisco Meraki. Verkada is headquartered in San Mateo, CA with offices in Salt Lake City, Tampa, Phoenix, Austin, London, Sydney, Taiwan, New York, Philadelphia, Toronto, Mexico City, Seattle, Tokyo, and Korea.

Why Work With Us

Verkada’s products start with safety – video security cameras, door-based access control and alarms – and extend to operations – environmental sensors, visitor and mailroom management.

All of our products can be accessed within one cloud ecosystem, bringing the intuitive and easy-to-use nature of consumer security products to the levels of scale.

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Verkada Inc Offices

OnSite Workspace

Typical time on-site: None
London, UK

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