Director - Hospitality + Events

Job Description:

Introduction

Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.

MKTG Sports & Entertainment is an important part of our world-class offering. MKTG Sports & Entertainment is a global integrated agency that harnesses the power of sports and entertainment to impact human behaviour through meaningful marketing solutions and experiences. Our key differentiator is “knowing people better than anyone else” and using deep consumer insights to establish powerful connections between sports properties and brands.

Across strategy, measurement, content, hospitality and events, we connect the sports and entertainment industry and companies around the work to deliver meaningful marketing solutions and experiences that are truly differentiated. The experiences that we create engage customers, build memorable brands and deliver value.

We are part of Dentsu Sports International, a newly formed global sports network comprised of MKTG Sports + Entertainment, dentsu Sports Analytics and dentsu Sports.

We’re hiring for a Director – Hospitality + Events to join our team in London.

Purpose of the Role

As Director - Hospitality & Events you’ll be responsible for leading our ticketing and hospitality offering. Working on specific clients you will be a key component of the team who deliver industry-leading event, hospitality and experience services to clients.

Supported by an excellent team within the Hospitality + Events division you take on anything from major event delivery, guest management systems, guest comms, hospitality programmes to bespoke smaller hosting events. You will also be part of a global community of experts in our core regions and be expected to input into this team to ensure best practice across all markets.

Key Responsibilities

• Lead the team to deliver ticketing and hospitality services, providing consultancy to clients/client teams on accounts.
• Senior point of contact for data management systems and website design suppliers including budget creation for data management systems / internal portal systems & other guest communications related work including printed collateral.
• Design and develop plan for internal portal sites and guest management systems – including guest handling procedures including the guest communications strategy development and delivery.
• Oversee build phases of data management systems and implement processes for invitations and communications campaigns, managing and overseeing website design and production.
• System reporting as and when required for all projects.

Qualifications + Skills

• Significant experience in guest experiences with guest management systems, event delivery, management and planning, with the ability to enhance existing relationships with strategic counsel and client servicing excellence, but also attract new brands and clients.
• Deep experience of working in the events and experiences industry and comfortable delivering brand activations and programmes at major events and advising clients on how to engage with their desired target audience.
• International experience working on major sports events on behalf of sponsors or rights holders (prior agency or rights holder experience is essential).
• Possess a flair for building business and servicing clients, able to capitalise on existing client base by offering new services and driving new logo growth in the guest experiences sector.
• Knowledgeable across the sport and entertainment industry to enable you to act as a senior advisor and consultant to clients and sell all of our services.
• Gravitas and professionalism to engage at a senior level across clients and prospects.
• A team mentality, building high performing teams both through line management, influencing and brilliant direction with experience in managing and delivering against financial and performance targets.

What we offer

This is a permanent role. The team is based in our London office but operates under flexible working arrangements. The team are currently in the office twice a week with flexibility needed around to travel to key events.
As well as a competitive salary, you’ll enjoy a benefits package that you can tailor to your needs.

Inclusion and Diversity

Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.

We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.

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Location:

London

Brand:

Mktg Sports

Time Type:

Full time

Contract Type:

Permanent