Digital Marketing Manager (12 month FTC)

now: pensions (part of Marsh McLennan) have an exciting opportunity to join our team as a Digital Marketing Manager on a 12-month fixed-term contract covering maternity leave. This is a hybrid role with a requirement to work from our London office two days per week. This is a part-time role, with a requirement to work 28 hrs per-week (4 full days).

This role plays a key part in driving growth across the business through high-impact digital and lifecycle marketing. You will own core growth activity across acquisition, engagement, and retention, combining hands-on delivery with data-led optimisation.

Working closely with commercial, product, and agency partners, you will help turn insight into action and activity into measurable outcomes.

We Will Count On You To:

• Plan, build, sign off, and optimise lifecycle campaigns in HubSpot, using testing, segmentation, and performance insight to increase conversion and customer value.
• Drive growth across the full funnel, owning digital activity that supports acquisition, activation, engagement, and retention.
• Scale performance through marketing technology, improving tracking, automation, and data quality to enable smarter targeting and faster optimisation.
• Deliver high-impact digital campaigns with agencies and internal teams, aligned to clear commercial and revenue goals.
• Optimise digital experiences across web and owned channels, improving performance, usability, and conversion through continuous iteration.
• Use data to prioritise action, identifying growth opportunities and translating insight into measurable outcomes.
   

What You Need To Have:

• Proven experience in growth or digital marketing, spanning acquisition, lifecycle, and optimisation.
• Strong hands-on capability with HubSpot, including email builds, approvals, automation, and performance reporting.
• A commercial mindset, comfortable working to revenue, conversion, and growth targets.
• Confidence working cross-functionally with commercial, product, digital, and agency partners.
• A data-led approach, with the ability to turn insight into prioritised action.
• Demonstrable experience in content marketing and paid digital campaigns that have driven growth
• Clear, confident communication skills, including stakeholder-facing updates and recommendations.

What Makes You Stand Out:

• Experience delivering lifecycle or CRM-led growth in a scaling or regulated business.
• Strong email copywriting skills with a track record of driving engagement and conversion.
• Experience running or supporting paid digital or content-led growth campaigns.
• Working knowledge of WordPress, HTML and CSS, web optimisation, and digital analytics.
• Comfort operating at pace while balancing BAU delivery with continuous improvement.
• A proactive, ownership-driven mindset with high standards for quality and detail.
   

Why join our team:

• Real ownership of lifecycle and growth activity, including optimisation and impact.
• Exposure across performance marketing, CRM, and digital experience.
• Clear commercial accountability and visibility.
• A vibrant and inclusive team culture focused on outcomes, momentum, and smart execution.
• Professional development opportunities, interesting work and supportive leaders.
• A range of career opportunities, as well as benefits and rewards to enhance your well-being.
   

#hybrid