Creative Lead - Brand

Zeal Group is an award-winning FinTech organisation offering a variety of products. Established in 2017, we have rapidly expanded to a team of over 700 employees globally 🌎

With our headquarters in London and offices around Europe, Asia, North & South Africa, Middle East, and South America, we take pride in our Technology hub located in Cyprus 🚀

At Zeal, we are dedicated to fostering a product-centric and people-oriented culture, driven by our passion for growth, technological innovation, and collaboration 🙌🏼.

About the role

This is your chance to own the creative function at a critical growth stage. Reporting into the Global Head of Communications, you'll lead concepting and design across brand campaigns, product launches, social assets, and digital experiences.

You’ll manage a small, high-performing in-house team (copy + design/video) and operate like the head of a boutique agency inside a global fintech — from pitch to production.

Perfect for a Senior Designer or Art Director ready to step up, this role blends leadership, hands-on creativity, and strategic influence.

Creative Direction & Brand Consistency

• Establish and own the creative vision and output for our key brand’s global communications and marketing efforts.
• Concept, design, and lead the execution of brand campaigns, performance ads, product launches, and social content.
• Translate strategic briefs into compelling creative assets that work across formats and channels — from video to banners to high-impact social and web.

In-House Creative Vision

• Operate as an internal design agency lead: prioritise, brief, and manage requests from regional departments as well as marketing, employer branding and
• Onboard and manage two direct reports (design/video and copy), maintaining quality while fostering creative development.
• Champion best-in-class design thinking and storytelling across the company.

Content & Campaign Development

• Drive the development of modular creative systems for recurring brand and acquisition campaigns.
• Produce storyboards, scripts, and motion briefs for video content and animations.

Cross-Functional Partnership

• Align creative output with performance data, iterating assets for higher engagement and ROI.
• Support key global launches, sponsorships, and major events with scalable creative assets.

Qualifications

• 5+ years in creative/design roles, ideally in fintech, financial services or fast-growing tech.
• Strong hands-on skills in Adobe Creative Suite (especially Photoshop, Illustrator, Premiere Pro), Figma and other digital design tools.
• Confident across visual, video, motion, and campaign thinking.
• Strong portfolio showing multi-channel brand and performance campaigns.
• Bonus: Experience mentoring junior creatives and juggling fast-paced creative priorities.