The Creative Director at Level Infinite partners with studios to uphold the game's creative vision, collaborates on various aspects of game design, and champions innovative ideas to enhance player engagement and experience.
About the Hiring TeamLevel Infinite is Tencent’s global gaming brand. It is a global game publisher offering a comprehensive network of services for games, development teams, and studios around the world.
We are dedicated to delivering engaging and original gaming experiences to a worldwide audience, whenever and wherever they choose to play while building a community that fosters inclusivity, connection, and accessibility. Level Infinite also provides a wide range of services and resources to our network of developers and partner studios around the world to help them unlock the true potential of their games.What the Role EntailsWho We Look ForEqual Employment Opportunity at Tencent
We are dedicated to delivering engaging and original gaming experiences to a worldwide audience, whenever and wherever they choose to play while building a community that fosters inclusivity, connection, and accessibility. Level Infinite also provides a wide range of services and resources to our network of developers and partner studios around the world to help them unlock the true potential of their games.What the Role Entails
- Partner with the external studio to define, refine, and uphold the game’s creative vision and core pillars.
- Ensure coherence between narrative, gameplay, world, characters, systems, and art direction.
- Provide high-quality, structured feedback on creative concepts, prototypes, and feature designs.
- Champion innovative ideas that elevate player experience, pacing, and engagement.
- Evaluate core gameplay loops, player progression, combat/movement systems, and long-term engagement mechanics.
- Support tuning of difficulty, encounters, and reward structures to achieve intended player motivations.
- Guide worldbuilding direction, tone, atmosphere, and thematic consistency.
- Review narrative concepts, mission design, quest flows, and environmental storytelling.
- Ensure player motivations and emotional beats align with overall game vision.
- Collaborate closely with Design, Art, Narrative, Audio, Tech, and Production teams at both Tencent and partner studios.
- Advocate for player experience, readability, and onboarding clarity.
- Shipped AAA action / shooter / open-world title.
- Strong ability to articulate and refine creative vision across multiple disciplines.
- Deep understanding of gameplay systems, combat design, progression, and player motivations.
- Excellent communication, persuasion, and creative problem-solving skills.
- Comfortable working with multi-site, multicultural teams and influencing without authority.
- Passion for games, with a broad knowledge of industry trends, genres, and player expectations.
As an equal opportunity employer, we firmly believe that diverse voices fuel our innovation and allow us to better serve our users and the community. We foster an environment where every employee of Tencent feels supported and inspired to achieve individual and common goals.
Top Skills
Aaa Games
Game Design
Gameplay Systems
Similar Jobs
AdTech • Marketing Tech
Lead and set the global creative vision for Dove Social, translating insights into platform-native formats, aligning multiple studios, creating social-first toolkits, guiding production standards, presenting to senior stakeholders, and coaching senior creative teams to improve quality, speed, and brand impact.
Top Skills:
AIAnalyticsDesignFilmInstagramMotionPinterestSocial ListeningTiktokYoutube
AdTech • Marketing Tech • Design
Lead copy for HCP-focused medical communications accounts: develop strategic copy platforms, concept and present creative work, oversee copy production and regulatory review, mentor junior writers, collaborate with art, account, medical strategy and tech teams, and ensure high-quality, scientifically rigorous deliverables.
AdTech • Marketing Tech • Design
Lead copy for healthcare-focused creative projects: develop concepts and comprehensive copy platforms, partner with art directors and cross-functional teams, present to clients, supervise and mentor junior writers, ensure regulatory/medical accuracy, and manage delivery and operations across multichannel campaigns.
What you need to know about the London Tech Scene
London isn't just a hub for established businesses; it's also a nursery for innovation. Boasting one of the most recognized fintech ecosystems in Europe, attracting billions in investments each year, London's success has made it a go-to destination for startups looking to make their mark. Top U.K. companies like Hoptin, Moneybox and Marshmallow have already made the city their base — yet fintech is just the beginning. From healthtech to renewable energy to cybersecurity and beyond, the city's startups are breaking new ground across a range of industries.
