The CPG Field Sales Executive is responsible for selling COBRA & PUMA Golf brands to key retail partners, achieving sales targets, securing pre-book orders, and maintaining profitable relationships. This role requires strong account management skills, market knowledge, and the ability to drive brand desirability through effective communication and collaboration with internal functions.
YOUR MISSION
To be a highly performing team member selling and developing the COBRA & PUMA Golf brands into key regional retail partners. Managing the account base in an efficient, effective, and profitable manner, developing customer relations in all departments, both internally and externally. Ensuring budgets and distribution are in-line with Company expectations.
- TO ACHIEVE SET SALES TARGETS ON AN ANNUAL BASIS – this is to be accomplished by utilising a variety of business models and techniques and would include growing share in key categories to deliver growth. To continually analyse sales performance versus the targets set.
- TO SECURE PRE BOOK ORDERS – to maximise the pre books for both brands across all categories and ensure they are in and on the system for an agreed date as well as ensuring relevant pre book values are met.
- DEVELOP & MAINTAIN MUTUALLY PROFITABLE ACCOUNT RELATIONSHIPS - interfacing with all relevant account personnel to drive growth for both COBRA PUMA GOLF and the account. Product presentations, marketing plans, orderbook management and retails visits to be conducted on a regular basis.
- DRIVE THE DESIRABILITY OF THE BRAND – in line with the distribution policy and distribution channels. Manage the quality and quantity within the account portfolio, setting clear goals and executing the got to market plan.
- STRONG ALIGNMENT WITH INTERNAL FUNCTIONS – always ensure consistent and focused internal communication to ensure the smooth running of the account base. Relevant departments to include (although not limited to): Merchandising, Marketing, Sales Support, Finance/Credit Control, Operations.
- OBSESS SELL IN/SELL OUT – to be compelling and inspiring and to consistently strive for sell in excellence utilising all the sales tools provided. Continually monitor and analyse customer sell thru and effectively use to COBRA PUMA GOLF’s advantage.
YOUR TALENT
- Technical Product knowledge
- Strong interpersonal skills
- Market and competition product knowledge
- How to develop and implement an account Sales Plan with Marketing Road Map
- PC skills that include a good standard on Power Point, Excel & Power Bi
- Experience in handling Accounts within the Midlands/Wales Area and current relationships in place
- Good knowledge of retail math
- Good product specific and all round presentation skills
- Good verbal communication
- Strong planning and organisational skills
- Proactive approach with high energy, drive and determination
- An outgoing, inspiring, and convincing personality
- Proven results as a team player
- Ability to forecast accurately.
- Drive for results
- A passion for the COBRA & PUMA brands
- Customer focused approach with company goals front of mind
- Ability to work unsupervised with a ‘can do’ attitude
- Strong Analytical skills
This job posting will close on 19th January 2025
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.
PUMA Group London, England Office
Sea Containers 22 Upper Ground, London, United Kingdom, SE1 9AE
Similar Jobs
Be an Early Applicant
As a Channel Sales Executive at Coupa, you will develop and manage an Indirect Sales model with Coupa partners, generate new sales pipelines, conduct training, and collaborate with partners to improve win rates. Your role involves forecasting deals, providing pre-sales support, and engaging in regular partner meetings and reviews.
Be an Early Applicant
As a Channel Sales Executive, you will generate new business primarily within the East Midlands. You'll promote Motorola Solutions' video security and access control products, conduct sales calls, provide customer training, support installations, attend trade shows, and assist in developing training materials while collaborating with various teams to achieve sales objectives.
Be an Early Applicant
The Channel Sales Executive focuses on generating leads and promoting Motorola Solutions' Video Security and Access Control products, requiring strong customer interaction and sales skills. Key responsibilities include sales calls, nurturing leads, providing technical guidance, and working with various teams to close sales. Travel is expected within the North of the UK, and an understanding of competitive products is essential.
What you need to know about the London Tech Scene
London isn't just a hub for established businesses; it's also a nursery for innovation. Boasting one of the most recognized fintech ecosystems in Europe, attracting billions in investments each year, London's success has made it a go-to destination for startups looking to make their mark. Top U.K. companies like Hoptin, Moneybox and Marshmallow have already made the city their base — yet fintech is just the beginning. From healthtech to renewable energy to cybersecurity and beyond, the city's startups are breaking new ground across a range of industries.
