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At Bitrise, we’re improving how mobile products are developed and deployed for thousands of customers around the world.
As the Content and Communications Lead, you will be responsible for building, shaping and executing Bitrise’s content and communications strategy. Your work will ensure a consistent and compelling brand narrative, strengthen Bitrise’s position as an industry thought leader, and drive demand with high performing content. This role is perfect for a strategic storyteller with a strong background in content marketing, brand development and team management.
Please note that we’re a remote-first company offering the flexibility to work remotely within the country advertised.
About the role
As a Content and Communications Lead at Bitrise you will,
- Develop strategy and manage the execution of a content and communication strategy that aligns with Bitrise’s business goals.
- Build and manage a team of content marketers to produce high-quality content across multiple formats (blog, white-papers, case studies, social media, video, etc.).
- Ensure a strong and consistent brand voice across all communication channels, maintaining Bitrise’s unique brand personality.
- Work closely with product marketing and demand generation teams to align messaging and maximize content ROI.
- Own the editorial and email calendar, ensuring a steady flow of relevant, insightful and engaging content.
- Leverage data and analytics to track content performance, optimize strategies, and report key insights.
- Drive thought leadership initiatives, including press bylines and speaking engagements
- Help drive press initiatives to create compelling storylines, newsjacking commentary and thought leadership topics.
- Develop and optimise demandgen content across multiple channels
- Collaborate with influencers and industry experts to amplify Bitrise’s reach and credibility.
- Leverage GenAI to produce impactful content at scale.
- Develop and manage our webinar program and report on the results/impact.
- Stay up-to-date with mobile engineering and DevOps trends.
- Mentor the team and SME contributor on best practices for content design best practices
- Implement SEO-optimized content strategies to improve website visibility and organic traffic.
A bit about you
You are the ideal candidate if you have,
- At least 8+ years of experience in a content marketing role
- Ability to balance management, delivery and execution
- Experience with an IT or developer audience
- Experience or understanding of how to use GenAI tools to produce content at scale
- Fluent English speaking and writing skills - Business Level English mandatory, native English speaker preferred
- Know how to market complex products to both technical and non-technical buyers
- Excellent written and verbal communication skills with customers and various levels of internal stakeholders, from senior leadership to individual members.
- Team player abilities with strong interpersonal and collaboration skills.
- Strong organizational and dependency management skills with great attention to detail, ensuring that plans are successfully executed on time.
What would really knock our socks off
- Experience with DevOps, developer marketing, or highly technical solutions
- Experience and understanding of mobile tools and processes
- Salesforce, Hubspot, webflow experience
What we offer
- The opportunity to learn about app development by playing a crucial role in the mobile development process for the world’s most successful companies
- The security of working in a financially stable, growing company with an ever-expanding global customer base
- A competitive stock options package
About Bitrise
Bitrise is a continuous integration and delivery platform, built by and for mobile app developers. Our mission? To help everyone build and operate better mobile apps. By streamlining, automating and optimizing recurring mobile development processes, we free up time and resources for creative, interesting and impactful development tasks, resulting in better, faster releases.
As a successful graduate of Y Combinator, we are born of the same DNA as Airbnb, Reddit and Dropbox. Since Bitrise was launched in 2015, we have grown exponentially: Today, tens of thousands of developers release apps via Bitrise that end up on billions of mobile devices around the world.
Current customers include fortune 500 companies like Virgin or SIXT, and rapidly scaling unicorns like Wise, Mozilla and Get Your Guide. Pick up any mobile device, and chances are you’ll encounter multiple apps that were built on Bitrise. Working at Bitrise means contributing to all of that.
