About CitySwift
As the world's leading intelligent data platform for public transport, CitySwift powers data-driven decision making for some of the largest transport networks across the globe. Backed by over €15 million in venture capital funding and a partner list that includes the world's largest public transportation operators and government authorities, such as National Express, Go-Ahead Group, Transport for London and many more. CitySwift is in accelerated growth mode with 200% YOY revenue growth in 2024.
CitySwift’s mission is to increase the adoption of sustainable public transportation usage around the world - our platform currently optimises over 3 billion passenger journeys annually, and our target is to reach over 10 billion by 2026.
At CitySwift, you’ll get the opportunity to take ownership, deliver measurable impact and develop professionally - reshape the future of public transport by accelerating CitySwift’s growth!
Role Overview:
We’re hiring a commercially sharp, curious, and strategic sales professional to join our GTM team. This is not a traditional high-volume Sales or SDR role, it’s a targeted, account-based position focused on top-of-funnel execution within a narrow vertical TAM. You’ll work closely with our Sales & Marketing team to:
- Map high-potential target accounts and contacts
- Build outbound strategies tailored to individual organisations
- Execute smart, research and insight-led outreach to strategic stakeholders
- Support initial qualification, discovery and early-stage engagement
- Help position CitySwift as a trusted partner within global transport operators and authorities (in target regions/segments)
The person in this role will work closely with our Marketing team, playing a critical role in how we engage and communicate with strategic targets and customers, to grow our pipeline and market penetration in core markets.
Key Responsibilities:
- Conduct in-depth research into priority accounts, incl public transport operators, and authorities
- Plan and execute highly tailored multi-channel outbound strategies aligned with account-based marketing initiatives, avoiding generic lead generation approaches.
- Partner closely with Sales and Marketing leadership to identify and engage decision-making units within key strategic accounts, following CitySwift’s Outreach Playbook
- Lead initial outreach and open meaningful, senior-level conversations with Director and C-suite stakeholders. Building high-quality engagement across an agreed list of target accounts.
- Contribute to early-stage sales activities including discovery, qualification, and mapping customer value.
- Create compelling outreach messaging and content that speaks directly to the customer’s strategic objectives.
- As part of your professional development, you will be included in later-stage sales cycles activities with the Head of Sales, gaining exposure to commercial negotiations, procurement, and contract finalization.
- Accurately log all activities and insights in CRM (HubSpot); record all calls using Grain to ensure high-quality engagement, tracking and refinement.
- Stay informed on industry trends, public procurement cycles, and relevant funding opportunities to inform outreach strategy.
- The position involves travel to support strategic initiatives, relevant industry events and build relationships with key stakeholders.
Qualifications, skills & experience:
- 2–4 years of experience in B2B SaaS sales, business development, or account-based marketing, with a track record of engaging complex customer accounts.
- Prior experience operating within enterprise / tech sales environments is essential, ideally with exposure to the public transport sector.
- A strategic and intellectually curious mindset, you excel in research, detail orientated execution and relationship-building over high-volume outreach.
- Excellent communication and rapport building, with a consultative, value-led approach.
- Highly organised and self-motivated, with the confidence to independently drive pipeline generation and outreach efforts.
We value, recognise and reward our people:
- Competitive market salary
- Health and Life Insurance and matched pension schemes
- 25 days annual leave, with additional company days off throughout the year
- Flexible working hours and hybrid/remote working opportunities including a Work Abroad Programme
- Paid Sick, Maternity and Paternity benefits
- Employee Assistance Programme (EAP), mental health and wellbeing supports
- Employee referral program with opportunity to earn up to 4,000 per referral
- Annual Service recognition benefits (Additional Annual leave and pension contributions)
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CitySwift London, England Office
London, United Kingdom
