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Condé Nast

Commerce Writer, GQ

Posted 8 Days Ago
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In-Office
The City, Greater London, England, GBR
Mid level
In-Office
The City, Greater London, England, GBR
Mid level
Write and publish daily commerce content for GQ Recommends, including buying guides, product roundups, product news, newsletters, social content, and video. Optimize stories for SEO, audience growth, affiliate revenue, and partner goals. Collaborate with editorial, SEO, social, video, analytics, technology, finance, and partnerships teams while experimenting with new shoppable formats and maintaining GQ’s editorial voice.
The summary above was generated by AI
Condé Nast is one of the world's most renowned media publishing companies, creating and distributing every type of media today, spanning print and digital publishing in all formats. With a portfolio of some of today's most influential brands, the company continues to grow its audience through a global operational and content infrastructure across its 12 owned and operated markets. Headquartered in New York City, the company's owned and operated markets include China, France, Germany, India, Italy, Japan, Mexico & Latin America, Spain, Taiwan, UAE/Dubai, the U.K., and the U.S., with additional local license partners in over twenty additional markets across the globe. Lead brands include Vogue, The New Yorker, GQ, Architectural Digest, Condé Nast Traveler, Vanity Fair, Wired, Allure, Ars Technica, Bon Appétit, House & Garden, Pitchfork, Tatler, and Vogue Business.Job Description

Location:

London, GB

Condé Nast is a global media company, home to iconic brands including Vogue, GQ, Glamour, CN Traveller, Vanity Fair, Wired, The World of Interiors, House & Garden and Tatler, among many others.  

We are headquartered in New York and London and operate in 32 markets worldwide, with a footprint of more than 1 billion consumers across print, digital, video and social platforms.

Condé Nast thrives on collaboration, and our teams come together in the office four days a week (Monday-Thursday).

We value diversity of background, views and cultures. We celebrate people for their personal qualities, skills and contributions, recognising the power our brands have to influence and shape culture. 

GQ is looking for a Commerce Writer to help grow GQ Recommends’ style content. This person will write and publish a daily lineup of commerce content, from deeply reported buying guides to punchy obsessions and timely product news.

The role will work across every corner of the GQ Recommends ecosystem, with an emphasis on visual storytelling through video, social, newsletter, and other emerging formats. The ideal candidate is as comfortable shaping a story behind the scenes as they are stepping in front of a camera.

Reporting to GQ’s Commerce Director, the Commerce Writer will work with editorial, cross-functional departments and external partners to develop high-impact content that meets ambitious revenue growth targets. The role requires exceptional editorial judgement and refined taste, as well as a familiarity with commerce publishing and SEO.

The ideal candidate has 3 years of experience as a full-time writer, a keen understanding of the affiliate landscape, and the range to move seamlessly between categories, whether that’s sneakers, suiting, or the never-ending pursuit of the perfect white tee. A strong eye for details, trends, and packaging is a must. So is a distinct editorial POV.

Responsibilities:

Content Strategy & Quality

  • Pitch, write, and update seasonal shopping guides, roundups, and single-item odes for GQ Recommends’ style coverage

  • Partner with SEO to implement best practices and optimise content for search, newsletter, and social

  • In collaboration with the Commerce Editor and priority merchant partners, help develop and execute content lineups to support those partnerships and help us meet our revenue goals

  • Work cross-functionally with editorial, audience development, social, and video teams to maintain GQ Recommends’ authority, humour, and editorial point of view across every platform

  • Continually experiment with new formats, visual storytelling approaches, and creative ways to make shopping content feel fresh, useful, and distinctly GQ

  • Assist with the newsletter strategy ideation and execution for the brand, including vertical growth, content quality, and acquisition

Partnerships & Innovation

  • Execute partnership content at the brand level, working closely with directors, brand leads, and the partnerships team to ensure deliverables strengthen relationships and drive revenue

  • Assist in the conception and execution of new shoppable multi-modal content formats across various channels, collaborating with cross-functional partners to create engaging and monetizable content experiences for audiences

  • Champion experimentation with new formats, distribution models, and revenue approaches across the team

Key relationships will include:

  • Commerce Director

  • GQ Editors

  • Partnerships Team

  • Cross-functional teams (Edit, SEO, Newsletter, CRM, Social, Analytics, Technology, Finance)

Requirements:

  • A minimum of three years of writing experience in a digital media environment, with a background in service journalism and product recommendations preferred

  • Familiarity with affiliate platforms and programs (i.e., Skimlinks and Amazon)

  • Understanding of web analytics, SEO, and commerce best practices

  • An enthusiasm for style as it relates to all categories of shopping coverage

  • Ability to produce conversational, approachable commerce stories that are factually accurate, and that motivate and inspire readers 

  • Experience collaborating cross-functionally with editorial, advertising, design, video, and engineering teams

  • Excellent organisational, communication, and project management skills, with the ability to work independently in a fast-paced environment

What benefits do we offer? 

  • 25 days holiday (plus bank holidays) and extra days of annual leave if you move house or want to volunteer. 

  • You’ll have access to a competitive pension scheme, Bupa Private Healthcare, Season ticket loans and eye tests.

  • We offer a range of tools to support your wellbeing, including core hours, 10 remote days (from home or a country with a Condé Nast office location), access to our Employee Assistance Programme, corporate gym membership and cycle to work scheme.

  • We’re a dog-friendly office, plus you’ll enjoy discounts and magazine subscriptions, keeping you up to date with all things Condé Nast.

  • We encourage personal and professional growth through the Condé Nast Learning Hub, where you’ll find an extensive portfolio of learning courses and training, available in local languages.

  • Our Employee Resource Groups provide a platform for employees to identify shared objectives, exchange ideas, and work on community priorities for our global workforce.  

What happens next?

If you are interested in this opportunity, please apply below, and we will review your application as soon as possible. You can update your resume or upload a cover letter at any time by accessing your candidate profile.

Condé Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.

Condé Nast London, England Office

London, United Kingdom

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