Channel Marketing Manager EMEA

At Belkin, we create innovative products that empower people to live more connected, convenient, and productive lives. We are looking for a Channel Marketing Manager EMEA to lead the planning and execution of marketing initiatives that drive sell-through and to elevate Belkin’s visibility across all consumer channels in the region. This role plays a key part in connecting global brand direction with regional market execution ensuring that Belkin’s channel marketing strategy delivers commercial impact, consumer engagement, and category leadership across EMEA. If you are a commercially minded, data-driven marketer with strong executional skills and a passion for retail excellence, this role offers the opportunity to make a tangible impact in a fast-paced, innovation-led environment.

Key Responsibilities

Channel Marketing Planning & Execution

·        Develop and deliver channel marketing plans that support sell-out growth and brand visibility across key markets and channels in EMEA.

·        Localise and deploy global and EMEA marketing toolkits, ensuring seamless execution across retail and e-commerce partners.

·        Manage product launches across multiple markets, ensuring consistent and high-quality execution across online, in-store, and digital platforms.

·        Plan and deliver trade promotions, POS activations, and consumer campaigns to maximise visibility and conversion.

·        Partner with retailers and distributors to drive category expansion and enhance the consumer experience at point of sale.

Cross-Functional Collaboration

·        Partner closely with the Sales, Business Unit, and wider EMEA Marketing teams to ensure alignment between marketing execution, commercial objectives, and channel priorities.

·        Collaborate with the EMEA Creative, Social and CRM teams to integrate channel activations into broader marketing campaigns.

·        Build strong relationships with key retail and channel partners, driving joint marketing initiatives and ensuring Belkin’s presence remains best-in-class.

Performance Optimisation & Insights

·        Track and analyse sell-out data, campaign performance, and ROI to optimise future marketing investments.

·        Provide regular reporting on campaign impact, channel performance, and market dynamics.

·        Leverage shopper insights and competitive analysis to continuously refine channel strategies and execution excellence.

·        Manage channel marketing budgets efficiently, ensuring all activities deliver measurable business results.

What We’re Looking For

·        5+ years’ experience in channel marketing, retail marketing, or trade marketing within consumer electronics, accessories, or FMCG.

·        Deep understanding of omnichannel retail, digital-first marketing, and consumer activation at the point of sale.

·        Proven ability to design and execute campaigns that drive sell-out and strengthen retailer partnerships.

·        Strong analytical and commercial mindset — able to link marketing activity to business outcomes.

·        Excellent relationship management skills and the ability to collaborate across matrix organisations.

·        Highly organised, proactive, and adaptable, with the ability to manage multiple priorities in a dynamic environment.

·        Strong communication and presentation skills; confident working with both internal stakeholders and external partners.

·        Passion for technology, innovation, and delivering outstanding consumer experiences.

We’ve got big collaborative spaces for your big ideas, so bring an open mind and leave your suit in the closet. We all are committed to creating unique and rewarding consumer experiences. Everyone is interested in succeeding – for the team, for themselves and for the business. Cross-functionally and across the company, everyone has common goals and aspires to be their best.

You will learn something new or at least look at things differently every day. There are so many smart and creative people around that you’ll be motivated to pursue the ideal. 

Team spirit is infectious. Belkin is an extremely open workplace, where communication is essential. Not every idea will be accepted, but you’ll be asked for your point of view. Innovation thrives on multiple and varied levels. At Belkin we challenge conventional wisdom and refuse to accept that something cannot be done.

Belkin is an Equal Opportunity and Affirmative Action Employer Disability and Veterans. We maintain a drug-free workplace.

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