The Campaign & Marketing Operations Associate will execute multi-channel marketing campaigns, manage HubSpot automation processes, and monitor performance metrics to support demand generation in a B2B context.
Ekimetrics is a leader in data science and AI-powered solutions. Since 2006, we’ve pioneered the use of AI and advanced data science applied to unified marketing measurement and holistic business optimization aligned with sustainability performance.
📊Key figures about Ekimetrics
- 400 data science experts globally
- 1000 diverse projects for more than 350 clients
- 5 offices: Paris, Hong Kong, Shanghai, London and New York
- $1 billion in profits generated for our clients since 2006
- 7000 tons of CO2 avoided by our clients in 2022
If you are passionate about data or technology in general, and you want to be an active player of your professional future, then your place is Ekimetrics!
Your role
We’re looking for a Campaign & Marketing Operations Executive to help scale and structure our global demand generation engine.Working closely with the Head of Global Demand Generation, your role is to translate demand generation strategy into structured, multi-channel campaigns and ensure they are effectively executed, tracked, and optimized within our marketing ecosystem, including HubSpot. You will play a key role in building a scalable, data-driven marketing engine, combining campaign execution, marketing operations, and performance tracking.
You will work in a fast-paced, international environment, collaborating with:
- Global Demand Generation
- Content
- Product Marketing
- Regional / field marketing teams
- Sales teams
- External agencies
- This role focuses on campaign orchestration and marketing operations in a B2B demand generation environment.
Your Responsibilities
1) Campaign Execution & Orchestration
You will execute and coordinate multi-channel marketing campaigns aligned with demand generation strategy :
- Translate strategy into channel-level campaign plans
- Own the campaign editorial calendar (email, nurturing, social, landing pages)
- Ensure cross-channel consistency and timing
- Coordinate campaign delivery with internal teams and external agencies
- Ensure campaigns are executed according to plan across channels (paid media, email marketing, social media, landing pages, etc)
2) Marketing Automation & Lifecycle (HubSpot)
You will manage and execute marketing automation and lifecycle processes within HubSpot:
- Build and manage email campaigns and nurturing workflows
- Implement and maintain lifecycle stages and lead scoring logic
- Manage segmentation and targeting
- Ensure proper campaign setup and execution in HubSpot
- Maintain CRM data hygiene and consistency
3) Tracking & Performance Monitoring
You will ensure campaigns are properly tracked and performance is measurable :
- Implement campaign tracking and UTM structure
- Ensure consistency of campaign tagging and attribution
- Monitor campaign performance across channels
- Deliver channel-level performance reporting
Profile
This role is best suited for candidates who enjoy working at the intersection of campaign execution and marketing operations, and who are comfortable working with marketing automation tools and structured campaign processes.
- Experience
- Minimum 3–4 years of experience in B2B digital marketing, campaign management, or marketing operations
- Experience working and coordinating marketing campaign execution (multi-channel or channel-focused)
- Experience in B2B, SaaS, marketing agencies, or scale-up environments is a strong plus
- Ability to coordinate campaign execution across multiple channels
- Skills & Competencies
- Hands-on experience with marketing automation platforms (HubSpot strongly preferred)
- Experience building and managing email campaigns and nurturing workflows
- Good understanding of lead lifecycle, lead scoring, and campaign tracking
- Ability to analyze performance and identify optimization opportunities
- Sensitivity to content and visual/creative quality is a plus
- Strong problem-solving and resourcefulness
- Personal Qualities
- Highly organized and detail-oriented
- Strong coordination and communication skills
- Comfortable working with marketing tools and data
- Proactive and able to manage multiple campaigns simultaneously
- Ability to collaborate effectively in an international and cross-functional environment
- Languages & Location
- Fluent English is required, as you will be working in an international environment
- French is a strong plus
- This role can be based in Paris or London
Why join us?
Joining Ekimetrics means joining a company where values are applied every day:
• Evolve in an entrepreneurial and non-traditional environment (#curiosity)
• Be open to both top-down and bottom-up feedback for continuous improvement (#excellence)
• Receive training upon arrival and continuously through a unique learning experience enriched with numerous resources (internal, external, live, and digital), encompassing technical knowledge and soft skills (#generosity)
• Be part of a friendly and united community (#enjoyment)
• Imagine unexpected solutions and step out of your comfort zone (#creativity)
In 2023, Ekimetrics has obtained the mission-driven company status, which demonstrates our strong commitment to Corporate Social Responsibility. Our mission statement: Accelerate organisations’ transformation towards sustainability, through the application of data science and artificial intelligence.
We are also Great Place to Work certified© in France, the UK, and the US, and received the ‘Best companies to Work for in Asia 2023©’ award in Hong Kong.
🤩You will have access to…
• The Eki.Academy training catalog, which contains programs that will enhance your skills on our solutions and jobs, learning paths on our digital platform, as well as programs dedicated to our priority challenges, including awareness of environmental issues with the Climate School;
• A sporty, artistic, musical, playful, charitable, and committed life: from our private gym to art exhibitions, video games, and concerts, or even CSR challenges on our dedicated platform (Vendredi);
• Many events and seminars to stay close to your community;
• Modern premises in a dynamic area in the heart of Paris and London;
• Flexible working-from-home policy.
• A sporty, artistic, musical, playful, charitable, and committed life: from our private gym to art exhibitions, video games, and concerts, or even CSR challenges on our dedicated platform (Vendredi);
• Many events and seminars to stay close to your community;
• Modern premises in a dynamic area in the heart of Paris and London;
• Flexible working-from-home policy.
🔄 Our recruitment process
🔸HR interview with Emily, Recruitment manager
🔸Interview with Yvanie, Head of Demand Generation
🔸Case study discussion with Yvanie
🔸Final Interview with Daniel, CMO
🔸Interview with Yvanie, Head of Demand Generation
🔸Case study discussion with Yvanie
🔸Final Interview with Daniel, CMO
We would be delighted to provide you with further information during an interview and look forward to receiving your application!As an employer, Ekimetrics offers equal employment opportunities to all, regardless of gender, ethnicity, religion, sexual orientation, social status, disability, or age. Ekimetrics strives to develop an inclusive work environment that reflects diversity within its teams.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
Top Skills
Hubspot
Marketing Automation
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