The Business Development Representative will engage with leads, qualify and support sales pipeline generation, and communicate customer needs while promoting company products. Responsibilities include lead research, managing customer information, adhering to process governance, and maintaining data hygiene. The role requires adaptability, creativity, effective communication, and a goal-oriented mindset.
Secure Code Warrior is seeking a resourceful, organized, creative go-getter for a contract role as a Business Development Representative with a focus on but not limited to the UK/EU regions. The Business Development Representative will be responsible for engaging with and developing new leads/prospects, communicating with customers, understanding their needs, and ensuring a smooth and relevant journey through the prospect and customer life cycle and help generate marketing-driven sales opportunities and pipeline. This includes, but is not limited to promptly reviewing, vetting and qualifying all inbound leads created through and engaged with marketing activities, and strategic highly-personalized and relevant outbound activities.This role will report into the Regional Demand Generation Manager. Responsibilities include:
Lead/Prospect/Customer research, development and qualification
- Field inbound inquiries verbally or digitally via calls, chat, form submissions, etc
- Create sales pipeline through productive meeting sets in accordance to established performance standards
- Supporting pipeline generation through lead research and qualification and proactive prospecting and outreach activities
- Finding new insights and data to share with prospects to showcase SCW value and develop prospects to sales readiness
- Understanding customers' and prospects’ needs and responding or routing customer questions and inquiries Explain and demonstrate features of products and services as needed
- Brainstorm and execute on campaigns to nurture prospects and demonstrate the value of SCW
Adherence to process governance and ensuring proper data hygiene
- Routing qualified opportunities to the appropriate sales executives for further development and closure
- Creating and maintaining a database of current and potential customers.
- Research and enrich lead/contact records with additional information to assist with qualifying or segmentation
Have a growth mindset to continuously develop product, industry and functional knowledge
- Keep up to date with product and service information and updates
- Stay informed about competing products and services
- Understand cross-sell and upsell motions for SCW products and services
- Stay up to date on sales communication techniques and tactics
BDR Qualification Requirements
- Goal-oriented and self-motivated to deliver on or exceed on targets
- Tenacious and passionate with an ability to stay focused to achieve targets
- Excellent sales and customer service skills with strong communication and listening capabilities, both verbal and written
- Good organizational skills and the ability to multitask
- Adaptable and collaborative, listens and applies feedback and continuously provides feedback and insights of their own
- Dynamic critical thinker, adapt to change and provides available insights
- Creative with an ability to leverage available resources to address the needs and pain points of prospects and customers
- Adaptable and collaborative
Preferred
- Previous experience or understanding of the cybersecurity landscape or working with personas related to cybersecurity preferred.
- Previous experience in a sales, lead generation or business development role working with strategic or enterprise account executives is preferred.
- Proficiency with software and tools like Salesforce, Clari Groove, Google Suite, and prospecting tools preferred.
Top Skills
Clari
Google Suite
Groove
Salesforce
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