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Wifinity

Business Development Manager - Public Sector/Defence

Sorry, this job was removed at 06:08 p.m. (GMT) on Monday, Feb 09, 2026
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London, Greater London, England, GBR
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London, Greater London, England, GBR

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About us:
Wifinity was founded in 2007 to solve a problem—our armed forces were struggling with reliable connectivity. While living in barracks, often in remote locations, ordering a landline and booking in an engineer just wasn’t an option.

And that problem isn’t exclusive to the military, either. Students living in University accommodation, families visiting holiday resorts, or living in shared accommodation and retirement communities.

Conventional home broadband doesn’t always work for them.

Wifinity is different. We offer the same benefits as traditional broadband, such as super-fast speeds, WiFi, and secure and private networks, but none of the downsides. We even offer Pay As You Go and flexible contracts, so customers only pay for what they need without hefty penalties or long contract terms.

We take the complexity out of connectivity.

The opportunity:
Wifinity is seeking a highly motivated and experienced Business Development Manager to join our team. The successful candidate will be responsible for helping us to expand our proposition into the Public Sector or/and Defence. 

This is a hunter role and you will be expected to identify, target, develop and close business within the agreed sector. You will work closely with the management team to identify opportunities for expansion and establish new partnerships to support our growing managed service business. 

Key areas of focus:
Your day to day role will consist of the following responsibilities, you may be required to carry out further responsibilities at the company's discretion. 

  • Use your network to uncover opportunities for growth across the Local/Central and wider Public Sector markets 
  • Develop and execute business strategies to drive growth and profitability 
  • Developing successful, sustainable and profitable long-term relationships with the largest and most complex customers. Drawing on multiple sources of information and insight (customer, competitors, market insight/trends, group insight, trading/economic environment) in order to formulate win strategies with customers.  
  • Build and maintain a solid and robustly qualified pipeline of sales opportunities within assigned industry verticals growing to a level of 3x target coverage.  
  • Identify new opportunities for expansion and establish partnerships with key vendors 
  • Build and maintain strong relationships at Senior level within the target customer base.  
  • Develop and deliver compelling proposals and presentations to potential clients. 
  • Collaborate with the leadership & management team to help identify strategic growth opportunities within our existing customer base. 

Customer Driven:

  • Identify and assess customers’ needs to achieving and exceeding customer satisfaction 
  • Build sustainable relationships and trust with customers through open and interactive communication 
  • Handle customer queries, provide appropriate solutions and alternatives within the expected time frame and follow up to ensure resolution 

About you:
We are looking for someone that has: 

  • A full UK Driving License. 
  • Substantial experience in business development, sales, or related field 
  • Proven track record of successfully developing and implementing business strategies.  
  • Experience in complex deal leadership within the Public Sector market 
  • Solid understanding of Public Sector procurement, bidding and frameworks 
  • Strong understanding of market trends, competitive landscape, and customer needs 
  • Excellent communication and presentation skills, along with strong negotiation and influencing skills. 
  • Ability to work in a fast-paced, dynamic environment. 

It would be nice to also have:

  • Experience in the telecoms industry and have a strong understanding of WiFi, Fixed Line Connectivity, SD-WAN and IoT products. 
  • Experience in technology and solutions sales 

We offer a competitive salary and benefits package which includes an ‘Annual Leave Buy & Sell Scheme’, in addition to a remote first working environment, allowing our employees more flexibility when it comes to the importance of a healthy work / life balance. Please be aware that the successful applicant to this role will receive an offer which is subject to the satisfactory completion of a basic level DBS check.

At Wifinity we are committed to providing a positive environment in which individuals do not encounter bullying or harassment on the basis of protected characteristics which are identified by law (including sexual harassment).We are committed to treating candidates and employees with courtesy, dignity and respect.

This advert can be available in other formats (upon request) for those who require it, please contact [email protected] for assistance.

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