Business Development Executive (London)

About Fresha

Fresha is the leading marketplace platform for beauty & wellness trusted by millions of consumers and businesses worldwide.

Fresha is used by 120,000+ businesses and 450,000+ stylists and professionals worldwide, processing over 1 billion appointments to date. 

The company is headquartered in London, United Kingdom, with 12 global offices located across North America, EMEA and APAC.

Fresha allows consumers to discover, book and pay for beauty and wellness appointments with local businesses via its marketplace, while beauty and wellness businesses and professionals use an all-in-one platform to manage their entire operations with an intuitive subscription-free business software and financial technology solutions.

Fresha’s ecosystem gives merchants everything they need to run their business seamlessly by facilitating appointment bookings, point-of-sale, customer records management, marketing automation, loyalty, beauty products inventory and team management.

The consumer marketplace unlocks revenue potential for partner businesses by leveraging the power of online bookings and automated marketing through mobile apps and advanced integrations with major tech brands including Instagram, Facebook and Google.

Role Overview

Given our exciting and progressive growth plans, we are looking for an exceptional Business Development Executive to come and join our global business.

Reporting directly to the Head of Sales (Europe), and working collaboratively with the Commercial team and potential partners, you will be 100% focused on bringing in new business development.

This is a great opportunity for someone looking to work in a fast-paced and changing environment, who likes to work autonomously, enjoys a challenge and wants to make an impact.

To foster a collaborative environment that thrives on face-to-face interactions and teamwork, this role will be based in our dog-friendly office 5 days per week. London office address: The Bower, The Tower, 207 Old St, London, EC1V 9NR

What you will be doing

• KPIs - Consistently achieve sales targets
• Outreach - Calling key decision-makers using phone, email & social touches with the goal of bringing on new business (there may be some in-person meetings as appropriate)
• Selling - Present, promote and sell products and services through product demos to prospective and existing partners
• Sales Cycle - Managing the entire sales process from prospecting to close
• Partnering - Perform cost-benefit and needs analysis with existing/potential partners in order to align our solutions to their needs and business objectives
• Collaboration - Work closely with other departments to ensure a seamless partner experience
• Market Trends - Provide feedback about ongoing trends in the industry
• Leads - Contact 100% of qualified inbound leads in a timely manner, and document all call outcomes in the CRM
• Business Partnering - Serve as a lead point of contact for partners on all commercial activities




This list is not exhaustive and there may be other activities you are required to deliver. 

What we are looking for

• Experience - Minimum 1 years of solid B2B sales with a track record of success
• Industry - SaaS, online marketplaces, or payment platforms is highly desirable
• Relationship Building - You are a true hunter and relationship builder
• Organised - You can multitask, prioritise and manage time effectively
• Curiosity - You are naturally curious and have a desire to continually grow and develop

Added bonus

• Bi-lingual - Fluency in English and another language
• Beauty & Wellness - Experience within the beauty and wellness industry




At Fresha, we value passion and potential as much as specific skills. If you're enthusiastic and eager to learn, we encourage you to apply, even if you don't meet every listed requirement. We believe in fostering growth and providing the support needed for you to excel in your role.

Interview process

• Screen Call - Video-call with a member from the Talent Team (30 mins)
• Skills & Experience - Video/In-person interview with Head of Sales (Europe) (45 mins)
• Presentation - In-person interview with Chief Commercial Officer and Head of Sales (Europe) (75 mins)




We aim to finalise the entire interview process and deliver feedback within 2 weeks.




Every job application received is reviewed manually by our talent team. While we strive to assess applications within 7 days, the sheer volume of talented individuals expressing interest may occasionally extend this timeframe.

Inclusive workforce

At Fresha, we are creating a culture where individuals of all backgrounds feel comfortable.

We want all Fresha people to feel included and truly empowered to contribute fully to our vision and goals. Everyone who applies will receive fair consideration for employment.

We do not discriminate based on race, colour, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other applicable legally protected characteristics in the location in which the candidate is applying.

If you have any accessibility requirements that would make you more comfortable during the interview process and/or once you join, please let us know so that we can support you.