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Stanley Black & Decker, Inc.

Brand Manager

Reposted 2 Hours Ago
Be an Early Applicant
In-Office
Slough, Berkshire, England
Mid level
In-Office
Slough, Berkshire, England
Mid level
The Brand Manager will lead the revitalization of the STANLEY brand across various categories, manage brand communication, and drive market share growth while building brand loyalty and consistency.
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The Role: Brand Manager (STANLEY, IRWIN & FACOM)

Location: Hybrid (Maidenhead with ad hoc travel across UK)

Come make the world and accelerate your success.

It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World™. Sound like you? Join our top-notch team of approximately 48,000 diverse and high-performing professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT®, BLACK+DECKER®, CRAFTSMAN®, STANLEY®, CUB CADET®, and HUSTLER®.

The Job:            

Ready to shape the future of iconic brands? We’re searching for a dynamic Brand Manager to lead the revitalisation of STANLEY and champion IRWIN and FACOM across the UK. If you’re passionate about making a real impact and driving market growth, this is your chance to leave your mark. Bring your hands-on attitude and strategic vision—let’s build lasting brand loyalty together!

What You’ll Do:           

Reporting to the Senior Brand Manager, you’ll take ownership of strategic and operational management for STANLEY, IRWIN, and FACOM in the UK. You’ll develop and execute inclusive brand communication strategies, collaborate with central and digital teams, and support product launches and training events. Your role includes creating engaging content for print and digital channels, driving demand through accessible marketing, and participating in budget and strategic planning. You’ll also optimise brand materials for diverse audiences, work closely with sales teams to align objectives, and enhance POS and print presence for all brands.

The Person:

You always strive to do a good job…but wouldn’t it be great if you could do your job and do a world of good? You care about quality – at every level. You love to learn and grow and be acknowledged for your valuable contributions. You’re not intimidated by innovation. In fact, you embrace it. You also have:

  • Demonstrable experience in a Brand Marketing capacity

  • B2C marketing experience is highly desirable

  • A commercial mindset and awareness

  • Full UK driving license

The Details:

  • An attractive salary & benefits package

  • Discounts on Stanley Black & Decker tools and other partner programs

  • Excellent opportunities for continuous professional development

And More:

We want our company to be a place you’ll want to be – and stay. Being part of our team means you’ll get to:

Grow: Be part of our global company with 20+ brands to grow and develop your skills along multiple career paths.

Learn: Have access to a wealth of learning resources, including our Lean Academy, Coursera® and online university.

Belong: Experience an awesome place to work, where we have mutual respect and a great appreciation for diversity, equity and inclusion.

Give Back: Help us continue to make positive changes locally and globally through volunteerism, giving back and sustainable business practices.

What’s more, you’ll get that pride that comes from empowering makers, doers, protectors and everyday heroes all over the world. We’re more than the #1 tools company. More than a driving force in outdoor power equipment. More than a global leader in industrial. We’re visionaries and innovators. As successful as we’ve been in the past, we have so much further to go. That’s where you come in. Join us!

All qualified applicants to Stanley Black & Decker are considered for employment without regard to race, colour, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran’s status or any other protected characteristic.

We Don’t Just Build The World, We Build Innovative Technology Too.

Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 58,000 professionals in 60 countries across the globe. Here, you’ll get the unique chance to impact some of the world’s most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black + Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.

Who We Are 

We’re the World’s largest tool company. We’re industry visionaries. We’re solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art “smart factory” products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843, but that hasn't stopped us from evolving into a vibrant, diverse, global growth company.

Global Benefits & Perks
You’ll be rewarded with a competitive salary plus receive entitlements and benefits unique to your country of hire. 

What You’ll Also Get

Career Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.

Learning & Development: 
Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).

Diverse & Inclusive Culture:
We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.

Purpose-Driven Company:
You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.

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