Job Description
About the Position
We have an excellent opportunity available for a passionate Brand Manager to make a difference at Kraft Heinz.
The Brand Manager position lies within the Northern Europe business unit based in the Shard, London. You will be reporting into a Marketing Manager with strong experience, working in an impactful team, alongside peers always trying to reach the next level and you will have a lot of exposure to internal senior stakeholders as well as external agencies.
In this role, together with your team, you will be looking after the largest and most loved UK Heinz brand. You will be bringing to life the brand strategy, bringing to market key innovations as well as planning and implementing communication plans, including disruptive PR activations.
In brief, you will be responsible for:
- Developing a deep understanding of the consumer and using consumer insights to drive brand equity through the delivery of communication and innovation projects
- Collaborating with Category Development, Sales, Finance, R&D and Operations teams to drive the business towards its growth targets
- Creating breakthrough communications that will build brand equity and drive long-term growth for the business
- Project management of innovation and renovation projects in line with the long-term strategy, in strong collaboration with the cross-category team for best-in-class execution
- Leading the media plan execution for your category, in strong collaboration with the rest of the team, partnering with our agencies to drive outstanding work.
- Working in partnership with the team to ensure strong in market execution and commercial rigour to deliver results
Qualifications
Hard Skills
- Experience with consumer understanding: ability to understand a consumer insight, spot consumer needs, trends and market dynamics and generate answers for them.
- Experience in communication plans: ability to project manage a comms plan from creative to media execution and to handle creative, PR and media agencies.
- Experience in Innovation projects from end-to-end (from idea to launch), with understanding of processes involving multiple functions and external partners.
- Good understanding of commercials, P&L and the UK retail landscape
Professional Attributes
Communication Skills
- At Kraft Heinz you'll easily be exposed to senior management, no matter your level. Therefore, it's important you have excellent communication skills, with the ability to simplify and influence stakeholders across all functions and management levels
Strategic and Creative
- Strategic capabilities and experience in marketing strategy development, situational and trend analysis and creative campaign development
- A passion for understanding consumers and brands
Project management skills
- You're organized, structured and always have an overview of all the deliverables. You know how to bring multiple projects to a successful ending within the given timeframe, prioritising and simplifying when needed
- You know how to manage obstacles and problem-solve when managing complex projects with multiple stakeholders
Result driven
- You don't only focus on your own results, but always do what's best for the company and the brand.
- You think strategically and creatively, with the ability to turn insight into action
- A self-starter, you work towards results, combining tenacity and urgency
Team player
- You are always happy collaborating and working cross functionally
- You support and coach those around you to partner and deliver the best results
What we offer you
- An ambitious employer; we only want to the best for our people!
- Trainings and coaching to help develop your skills and behaviours
- A career track like only few other companies can match
- An excellent bonus scheme
- Flexible and hybrid working approach (3 from the office or with customers / 2 from home)
- Family-friendly and inclusive work environment
- Competitive benefits package to support mental, physical, financial and social well-being
- A competitive salary and excellent bonus structure (above market)
- Always room for new ideas; if you have a good idea, please let us know, and we can set it in action!
Location(s)
London - The Shard
Kraft Heinz is an Equal Opportunity Employer - Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.
What We Do
At the heart of this journey is our ambition to create an enterprise where powerful AI solutions augment humans and where small mission-based teams are in relentless pursuit to solve tangible problems for our consumers, customers, and the enterprise. That ambition requires us to create a modern cloud and data ecosystem - a one of its kind that becomes the neural network of our company. We want you to bring your tech-self to us. We use Python, R, Spark, React, Tableau, Snowflake, Azure, and others to solve the problem on hand. In-turn, you can look forward to high-impact challenges, no bureaucracy, entrepreneurial small teams, and a unique opportunity to create and build something bold, awesome, and impactful – all while honoring our 150-year heritage and a portfolio of 200 iconic and emerging brands!
Why Work With Us
Our ambition is to become a best-in-class Digital leader by making data-driven investments that drive smarter business decisions. You’ll invent the next wave of augmented intelligence products where software & humans work side-by-side to rethink every aspect of our company. You’ll make an imprint & leave your legacy on every part of our business.
Gallery
Kraft Heinz Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
We also believe providing a more flexible and agile model is essential in today’s workplace. A majority of our office-based employees will be able to work remotely for up to two days each week.
