Associate Director, Commercial

Job Description

About This Role:
As our Associate Director Commercial, UK you will be at the helm of our affiliate-based Therapy Area team, playing a pivotal role in leading full strategic, operational, and tactical responsibilities. In this position, you will be instrumental in crafting and executing marketing plans, driving product development strategies, and managing both pre-launch and post-launch activities. Reporting directly to the General Manager for the UK & Ireland, your actions will significantly impact our business by aligning local strategies with our global vision and driving implementation to achieve launch excellence. Your leadership will ensure that we meet our financial, compliance, and organizational goals while fostering a high-performing team culture that thrives on innovation and excellence. You will be a key figure in our company, ensuring that the value you bring through your role reverberates throughout the business and contributes to our overarching success.

What You’ll Do:

• Develop and execute comprehensive marketing plans that analyze markets and define short and long-term strategies for product development in line with company goals.
• Manage pre-launch and post-launch activities, ensuring seamless alignment with EU+ and global strategies and driving local implementation for launch excellence.
• Represent the affiliate business in internal meetings, advocating for local needs and ensuring compliance with local laws and codes.
• Lead brand and portfolio strategy, including pricing and market expansion efforts, while monitoring and adjusting strategies based on market research and competitor insights.
• Set KPIs, oversee affiliate commercial performance, and develop growth plans to maximize business returns.
• Ensure effective collaboration across functions to drive performance and maintain compliance.
• Recruit and train a high-caliber team, setting meaningful pre-launch KPIs and bespoke development plans to prepare for a flawless launch.
• Drive innovation and foster leadership at all levels, ensuring strong collaboration between Sales, Marketing, and other departments.
• Build and develop strong customer relationships, maintaining a network of healthcare professionals and working in partnership to develop services and treatments.
• Promote a professional and positive image of the company and its products to key healthcare professionals and stakeholders.
• Set and drive local delivery against KPIs, ensuring the highest standards of strategic account management and execution with operational excellence.
• Work with Field Force Excellence to motivate sales teams and drive compliant performance.

Who You Are:
You are a visionary leader with a track record of success in the biotech/pharma industry. Your expertise lies in navigating highly competitive markets and driving growth through strategic product launches and portfolio expansion. As a natural collaborator, you excel in building teams and establishing strong relationships with key stakeholders. Your strategic mindset allows you to adapt swiftly to market changes, and your motivational skills inspire those around you to achieve excellence. With a strong business acumen and a customer-focused approach, you are adept at conveying a compelling vision for the future and leading organizational change.

Qualifications

• Bachelor’s Degree in Science, with a CIM marketing diploma preferred.
• Substantial marketing experience or transferable commercial experience in the biotech/pharma industry.
• Proven experience managing products in secondary care and skilled in opinion leader liaison.
• Previous experience in sales, ideally in a leadership role.
• Cross-functional experience within multiple disciplines (medical, sales, marketing) or deep expertise within a function.
• Demonstrated ability in navigating crowded markets with cost containment challenges.
• Track record of launching new products and driving growth within a portfolio.
• Broad commercial expertise, including the ability to evaluate and analyze customer and market needs.
• Leadership, motivational, and people management skills.
• Awareness of change management principles and experience leading and building organizations adept at responding to change.
• Flexibility and adaptability, with excellent communication skills, both written and verbal.
• Customer-focused with a passion for field engagement and building relationships with key opinion leaders/influencers.
• Advanced degree in a relevant field

Additional Information

Why Biogen?

We are a global team with a commitment to excellence, and a pioneering spirit. As a mid-sized biotechnology company, we provide the stability and resources of a well-established business while fostering an environment where individual contributions make a significant impact. Our team encompasses some of the most talented and passionate achievers who have unparalleled opportunities for learning, growth, and expanding their skills. Above all, we work together to deliver life-changing medicines, with every role playing a vital part in our mission. Caring Deeply. Achieving Excellence. Changing Lives.

At Biogen, we are committed to building on our culture of inclusion and belonging that reflects the communities where we operate and the patients we serve. We know that diverse backgrounds, cultures, and perspectives make us a stronger and more innovative company, and we are focused on building teams where every employee feels empowered and inspired. Read on to learn more about our DE&I efforts.