The Emerging & Scaled team is focused on unlocking growth from new and growing advertisers across Spotify’s ads business. The New Business team brings first-time advertisers onto the platform and builds the foundation for long-term partnerships. In the UK—our most mature E&S market—this role plays a key part in accelerating new advertiser acquisition.
This role focuses on new business acquisition. You will source, qualify, and close net-new advertisers, building relationships from scratch and converting first-time buyers into long-term Spotify partners. Reporting to the Head of E&S Europe, you will be part of a dedicated cross-market New Business team focused on net-new advertiser acquisition and revenue growth across Europe.
You’re motivated, proactive, and energized by building new relationships.. Integrity and a healthy work-life balance are non-negotiable. You’ll shape how new advertisers discover Spotify and elevate their connection to our platform.
What You'll Do
• New Business Acquisition: Own a portfolio of prospective accounts across the United Kingdom market, proactively identifying, qualifying, and converting net-new advertisers into active Spotify partners through proactive outbound prospecting.
• Outreach & Prospecting: Execute multi-channel outreach motions including account research, persona mapping, personalized email sequences, and LinkedIn engagement. Create and leverage mockups (audio, video, display) to drive responsiveness and first-time advertiser adoption.
• Pipeline Management: Maintain a healthy pipeline with rigorous Salesforce hygiene, accurate forecasting, and consistent meeting cadence. Drive toward quarterly net-new revenue targets and advertiser onboarding milestones.
• Client Activation: Close deals and onboard new advertisers, ensuring strong activation on Spotify Ads Manager and biddable channels. Monitor account performance after activation.
• Collaboration & Handoffs: Partner with existing accounts that are lapsed or dormant, and build new top-of-funnel pipeline opportunities. Collaborate with existing Client Partners to ensure smooth account transitions when accounts graduate beyond New Business thresholds.
• Product Expertise: Develop deep expertise in Spotify’s ad products, formats, and buying channels. Stay ahead of product innovations and monitor marketplace shifts to continuously refine your prospecting approach.
• Market Development: Build relationships with key agencies and holding companies in the United Kingdom to unlock new brand-direct and agency-led opportunities.
Who You Are
• Hunter Mentality: You have 4+ years of experience in digital media sales minimum, ideally in a New Business or acquisition-focused role. You excel at cold outreach, account mapping, competitive research, and crafting personalized messaging that drives response.
• Organized & Self-Reliant: You independently manage a high-volume book of prospective accounts with confidence, prioritizing engagements with efficiency.
• Articulate: You are an effective communicator, clearly articulating Spotify’s value proposition and understanding client business needs.
• Intrinsically Motivated: You are driven by your own goals and always aim to beat your personal best. You thrive on building something new.
• Commercially Driven: You thrive on exceeding targets and making a tangible impact. Experience in ad tech, programmatic, or audio advertising is a plus.
• Team-Oriented: You believe in collaborative success, eager to learn from your peers and share your expertise.
Where You'll Be
This role is based in London
We offer you the flexibility to work where you work best! There will be some in person meetings, but still allows for flexibility to work from home. We ask that you come in 2-3 times per week and are open to periodic travel across the UK for client meetings, events, and team collaboration.
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