Who We Are
Fueled by passion, KAYALI was founded in 2018 by beauty mogul and fragrance fanatic, Mona Kattan. Translating to ‘my imagination’ in Arabic, KAYALI provides a modern fragrance experience inspired by Mona’s rich Middle Eastern heritage and the art of layering scents to help you create your mood; where sharing scents is a ritual and smelling good is both an act of goodwill and self-love. Mona collaborates with some of the world’s most renowned perfumers and sources the finest ingredients to create unique juices that are infinitely memorable, long-lasting, and cruelty-free. Each luxurious fragrance is an ode to true craftsmanship and tells a special story, from the addictive notes to the multi-faceted jeweled bottles.
Our Mission
To make everyone feel like the diamond they are! To build a global community of fragrance lovers through the power of scent and by providing them with the most innovative & luxurious fragrances, education and sharing our Middle Eastern fragrance rituals with the world.
Summary
KAYALI is seeking an experienced Assistant Trade Marketing Manager to support the delivery of the regional trade marketing strategy while taking full ownership and accountability for assigned accounts. This role works closely with the Trade Marketing Manager to support key accounts, launches, and trade initiatives, ensuring strong execution, commercial alignment, and brand excellence in market.
The Assistant Trade Marketing Manager is a key role bridging our commercial team and retailers., enabling best-in-class trade execution, supporting growth objectives, and strengthening retailer partnerships across the region.
Essential Duties and Responsibilities
- Leverage retailer insights to maximize growth and share with retailers
- Key liaison between internal and external functions to drive business growth
- Key partner in proviging active support to the sales & marketing teams to enable the achievement of sales plans, alongsiode the Trade Markting Manager
- Own and deliver trade marketing plans for assigned retail accounts, ensuring execution against agreed KPIs in partneship with commercial team.
- Support the Trade Marketing Manager across key accounts, including JBPs, launches, promotional planning, and best-in-class omnichannel execution.
- Assist in the development and rollout of 360° trade programs, by retailer. aligned with brand strategy, budget, and sales targets
- Participate in the development of sales & marketing plans
- Coordinate cross-functionally with Sales, Marketin,g Education, and Operations teams to ensure seamless execution with consumer top of mind.
- Support budget tracking, trade spend management, and post-campaign analysis
- Assist with forecasting, reporting, and performance tracking to support sales and demand planning
- Lead presentation and delivery of assigned retailer meetings. Conrtibute and assiait Trade Maekrting Manager for key accoutns, internal meetings and business reviews as reuired.
- Identify opportunities to improve execution, efficiency, and retailer performance through insights and learnings
- Co-own the brand calendar with the Trade Marketing Manager, acting as the central source of truth for planning and delivering all 360° brand activations.
Requirements
- 2-4 years of related trade marketing or retail marketing experience (beauty and/or luxury experience)
- Previous experience in fragrance preferred
- Proven experience in managing end-to-end beauty product launches, including innovation ideation and retail strategy.
- Strong organisational skills with a high level of attention to detail
- Strong creativity, retail marketing & outside of the box thinking skills
- Excellent team player coupled with a positive, can-do attitude
- Excellent oral and written communication, analytical, and creative skills
- Financial business acumen is a critical requirement. Understanding ROI, financial levers, and the financial impact of decisions and resources on operational activities
Benefits
- Premium Medical/Dental/Vision coverage
- Find Your Magic Days
- Volunteer Day
- Professional Development Days
- Birthday leave
- Employee discounts Kayali products
- Product gifting
- Egg Freezing Benefits
Kayali is committed to building diverse and inclusive teams and upholding an equal employment workplace that is free from discrimination. We hire stellar individuals regardless of their race, color, ancestry, religion, gender identity, national origin, sexual orientation, age, marital status, medical conditions, disability, or veteran status. If you need reasonable accommodations at any point in the application or interview process, please let us know.
