Xapo Bank
Affiliate and Influencer Marketing Manager (Remote - Work from Anywhere)
Work from anywhere, impact everywhere
Diversity is at the heart of who we are at Xapo Bank. We’re a fully distributed team of over 140 Xapiens that work remotely from 40+ countries around the world.
Our beginning: A world that enjoys economic freedom and wealth protection, no matter where you live or who is running your country. This is the dream that drove Wences Casares, our Founder and Chairman, to quietly transform the world of banking.
To achieve that, we search the world for the best people for the job. We work hard, think globally, and inspire each other to learn and grow. We are committed to changing the way things are done.
Risk is inherent in all of our business activities and managing risk well is the responsibility of every Xapien. Sound risk management enables us to serve our customers and deliver value for our shareholders, and helps make Xapo a great place to work.
Although we are headquartered in Gibraltar, this is a full time, 100% remote position
Work from anywhere!
Position overview
Xapo Bank is seeking a strategic collaborator to develop and manage partnerships with paid affiliates and influencers, spanning macro, micro, and nano levels, to build trust, expand reach, and deliver measurable business results. This role emphasizes identifying and leveraging authentic, credible voices that align with the Xapo brand, resonate with Bitcoin enthusiasts and the Bitcoin-curious, and drive awareness, engagement, and member acquisition.
Responsibilities
- Develop and implement affiliate and influencer strategies that align with acquisition and brand objectives, ensuring measurable impact on awareness, engagement, and member growth.
- Identify and onboard credible affiliates and influencers whose voices resonate with Bitcoin users and align with the brand’s positioning.
- Build and manage strong relationships with affiliates, influencers, and affiliate agencies to maximize the value of partnerships.
- Negotiate commission rates and partnership terms to optimize outcomes for both Xapo and affiliates/influencers.
- Track and analyze channel performance such as engagement, reach and ROI in collaboration with the Data team, providing regular reports to the broader team and leadership that highlight key wins and learnings.
- Stay informed about emerging trends and opportunities in the affiliate and influencer marketing space, particularly within crypto and financial services
- Partner with Content, Community, and Growth Marketing team to identify opportunities for synergy
- Oversee the content planning and creative assets, to ensure alignment with brand guidelines and resonance with target audiences.
- Leverage performance data to scale successful campaigns and explore new opportunities.
Skills needed
- Proven expertise in affiliate and influencer marketing, particularly within fintech or cryptocurrency.
- Strong understanding of influencer marketing strategies and techniques to drive impactful programs.
- Proficiency in data analysis with the ability to generate actionable insights for campaign optimization.
- In-depth knowledge of Bitcoin, and cryptocurrency ecosystems, alongside trends in the fintech space.
- Hands-on experience with analytics tools (e.g., Google Analytics, BI dashboards) to track, measure, and report performance metrics.
- Comprehensive knowledge of social media platforms and their optimal techniques for audience engagement.
- Excellent communication and negotiation skills to establish and maintain effective partnerships with affiliates and influencers.
- Proven ability to collaborate effectively with cross-functional teams, including Content, Community, Growth, Product, Data, etc.
Other requirements
- A dedicated workspace.
- A reliable internet connection with the fastest speed possible in your area.
- Devices and other essential equipment that meet minimal technical specifications.
- Alignment with Our Values and the Xapo Values-Driven Leadership principles.
Why work for Xapo?
IMPACT GLOBALLY, WORK REMOTELY.
- Shape the Future: Improve lives through cutting-edge technology, work 100% remotely from anywhere in the world.
- Great work-life balance: Build amazing things with a balance of autonomy and collaborative teamwork. Set your own work schedule and make use of a flexible PTO plan when you need to recharge.
- Expect Excellence: Collaborate, learn, and grow with a high-performance team. Learn how you learn best - from books to conferences, you’ll get a yearly budget for your individual learning and development goals.
At Xapo, we prioritize consumer protection and adhere to regulatory requirements by ensuring that all Xapiens are accountable for upholding principles of fair treatment, transparency, and ethical conduct in their interactions with customers and stakeholders.
