Account Executive

Job Description:

This role will be spread across 2 clients in the UK: Co-op (Food/Membership) & Wickes.

Co-op

Co-op is the UK’s fifth largest food retailer, but they are a retailer with a difference. They are owned by members, not shareholders, making them the world’s biggest co-operative. Two percent of every pound spent on Co-op branded products goes back into the community and members have the chance to choose which community they want to benefit from this investment. Every year, the Co-op pays out this money to their causes each year, they celebrate a circa £15 million Payout to over 4,500 local causes!

The Co-op is a recognised leader for their community-led projects and co-operating to make a difference is at the centre of what they do. The client is looking for a brilliant collaborator who will be the driving force in landing their initiatives. The role presents a great opportunity to work on a client that not only has a healthy budget but does good in local communities too.

Co-op is operating in a highly competitive market with some real strengths so recognising what these are and finding better and different ways to communicate them will be critical to the role. We are looking for an effective communicator who can work in an effective way with both the client and their agency partners.

Wickes

Wickes is a household name and a leader in the UK DIY and home improvement market, serving millions of customers from enthusiastic DIYers to professional tradespeople. Their mission is simple: to help people create homes they love. They want to ‘unite the doers’ and build confidence that people can use their services to feel House Proud. With a strong reputation for quality, value, and innovation, Wickes is at the heart of a sector that’s growing and evolving fast.

They are an exciting account to work on, running full funnel activity and are always looking at how they can innovate their media strategy to keep up with the ever-changing media landscape. From inspiring home renovation projects to driving seasonal sales, every campaign you work on will be a new challenge and will grow your skills working across a full range of media channels. This is your chance to combine creativity with data-driven strategy and help Wickes stay ahead in a competitive retail landscape. We are looking for someone who can work well with people across different channel disciplines, able to build strong relationships with the clients, and is enthusiastic and willing to get stuck in.

Key Responsibilities:

Managing the Business:

· Support the Account Manager & Client Account Director with the delivery of multiple workstreams

simultaneously to meet client expectations

· Support in coordinating the team’s projects, ensuring all work is provided to our teams in an accurate and

timely manner

· Owning and delivering competitive reporting, finding and articulating tangible insights and generating the

“so what” to inform best client response

Relationship Management:

· Supports the AM & CAD with general client liaison and administration

· Builds and maintains collaborative working relationships with all specialist teams (e.g. AV, Digital, Search,

Social, OOH)

· Meets with & learns from key media owners

Finance & Budget Management:

· Work with AM to ensure finances are accurate and match our PO budgets and that plans are reconciled in a

timely manner

· Support the wider team in managing the clients’ debt and unbilled, ensuring that nothing reaches aged

status.

Reporting Oversight:

· Reporting requirements, including collating multiple inputs from various specialist teams into a concise and

digestible format.

· Running / hosting client reporting calls and familiarising yourself with the results, learnings and

recommendations to facilitate constructive dialogue.

Communications Planning:

· Create and review target audience insights, presenting them to clients and partner agencies at various levels

of seniority.

· Support AM in translating audience media consumption insights into holistic media mix recommendations

that deliver on clients’ objectives

· Support AM & specialist teams in building out detailed, plan recommendations and executing plans once

approved

Communications Planning:

· Create and review target audience insights, presenting them to clients and partner agencies at various levels

of seniority.

· Support AM in translating audience media consumption insights into holistic media mix recommendations

that deliver on clients’ objectives

· Support AM & specialist teams in building out detailed, plan recommendations and executing plans once

approved

Personal Specifications:

Client & Internal Relationships:

· Build trusting, collaborative relationships with colleagues directly within client teams and across the wider

dentsu international network

· Organised with strong attention to detail

· Curious and learning focused

· Driven to produce accurate & high-quality work

Communication Skills:

· Establish and maintain clear communications process with your immediate team, agency counterparts, and

local client contacts

· Become comfortable liaising with creative teams and external agencies, where necessary

· Learn about and stay up to date with clients’ product portfolios

· Learn about and stay up to date with changes in the media landscape

· Learn to solve pacing and performance issues, where required

#LI-Hybrid #LI-Dentsu #LI-Carat

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