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Zeno Group

Account Executive, B2B Technology PR

Reposted 8 Days Ago
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Hybrid
London, Greater London, England
Junior
Hybrid
London, Greater London, England
Junior
The Account Executive will manage media relations, develop written content, and support client account activities within the Technology PR team. Responsibilities include organizing media opportunities, creating various media materials, and maintaining client relationships to drive media coverage.
The summary above was generated by AI

What’s the role? Account Executive 


What’s the hours? Full-time role, 37.5 hours per week 


Where will I be working? Minimum of two days per week in our central London office (EC1V 9BW) and the rest of the time from wherever you wish! 


What will I be doing in the role? 


With a bit of experience behind you, this will be the next step in your PR career – bringing new challenges that will help you move through this exciting, fast-paced industry.


You will be focusing on building on your understanding of the processes involved in PR, the client/agency relationship, media relations, content development, social media trends and ensuring the smooth running of client programmes. Working with the team, you’ll be on point to drive media coverage, prepare first drafts of written content, support on admin and reporting, media and trends research, social media content and helping brainstorm new ideas to take to clients. Oh, and you’ll be building your supplier and media contacts along the way!


This role sits within our Technology team, looking after the brands that are shaping the way we live and work and enabling digital transformation within businesses. With clients including Zoom, Lenovo, ServiceNow, Snowflake and Celonis, our clients are a mix of household names and category leaders. Our briefs include media relations, regional hub management, content creation, social media, measurement and influencer outreach.


General responsibilities include: 


Media materials creation, media outreach and relationship building


Organising and researching media, speaker and award opportunities, including sourcing and qualifying opportunities and status maintenance


Written content development – from social posts and short comments to blogs and reports


Collection, collation and distributing media coverage on a regular basis (including online monitoring)


Online research using social media tools and techniques


Supporting the running of client accounts, helping to keep the team organised


What makes a great Zeno team member for this role? 


You love writing! You feel confident writing about a variety of topics across different formats (e.g. news releases, case studies, fact sheets, blogs and so on). You’ll learn the difference between how bloggers and professional journalists operate in terms of codes of conduct, deadlines, engagement and copy/content requirements 


Media Knowledge! It’s important to have good knowledge of the media, for your specific clients and in general. This should include national, trade and online. You must be proficient in using basic media tools to research and develop insight on journalists, influencers and client competition 


Media liaison and relationship building! You’re a people person and feel confident dealing with journalist enquiries, meeting the press and clients in a professional environment and building those all-important relationships with industry professionals 


Organised, focused and big on quality! You set yourself high standards when it comes to your writing, you can manage multiple workloads and deadlines and pay close attention to the smallest details. Nothing gets past you! 


Technology understanding! We don’t expect you to be an expert on everything, but having a basic understanding of and interest in how a range of technology (from cloud services to online security) works is helpful 


Teamwork makes the dream work! You communicate extremely well with colleagues, you’re motivated and can take important feedback to ensure you are progressing in the right direction


Nice to haves 


You already have a keen interest in AI tools that make you more efficient at your job 


You are already subscribed to a few news groups and keep up to date on political affairs


What are the benefits of working at Zeno 


A mix of office-based working and flexible/hybrid working


Freedom Fridays - finish early on the first Friday of every month, whoop, whoop!


Decompression Days - extra days off when people have gone above and beyond so you can kick back and just relax


Health & Wellness Benefit - £250 for you to spend on anything that promotes your physical, mental or spiritual well being


Fearless Flyers - monthly rewards for team stars


DAN Award/International Secondments - the chance to work in another ZENO office around the world.


Private Medical Insurance and Dental Care


Laptop and Mobile provided


Holidays – minimum of 25 days + bank hols – earn extra holiday over time… 

Please note that due to the high volume of applications we receive, we are unable to respond to each applicant individually. If you have not heard from us within a week of your application, you have been unsuccessful on this occasion. Unfortunately, we are unable to provide individual feedback.

Top Skills

Content Development
Media Contact Management
Media Relations
Research
Social Media Trends
Written Content Development

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