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Future (futureplc.com)

Business Development Account Director

Posted 8 Days Ago
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In-Office
London, Greater London, England, GBR
Senior level
In-Office
London, Greater London, England, GBR
Senior level
The Account Director will increase revenue for B2B IT, managing client relationships, developing marketing strategies, and achieving sales goals.
The summary above was generated by AI

We're looking for an Account Director to increase revenue across our B2B IT portfolio—SmartBrief, ITPro, and ActualTech Media. You will sit at the centre of our market development strategy, managing important client and agency relationships while unlocking new opportunities across a powerful multi-brand ecosystem.

You'll be a strategic partner to B2B technology marketers—helping them reach and engage IT decision-makers through integrated solutions spanning content syndication, webinars, digital media, and demand generation programmes.

If you enjoy building solutions that deliver measurable outcomes, this is an opportunity to shape the future of our IT vertical.

What you'll be doing

You will report to the Managing VP of Sales

  • Prospect, develop, and close new business opportunities across assigned accounts
  • Lead client meetings, presentations, and negotiations with senior decision-makers
  • Build a strategic territory and account growth plan
  • Develop tailored, integrated proposals that clearly communicate value and ROI
  • Stay ahead of competitors and industry trends in an evolving digital landscape
  • Share client insights to inform product development and go-to-market strategies
  • Manage revenue across SmartBrief IT, ITPro, and ActualTech Media, with a focus on new business development and account expansion
  • Build and manage relationships with B2B technology brands and media agencies, positioning yourself as a trusted advisor
  • Develop and close integrated marketing programmes, including webinars, content syndication, lead generation, and sponsorships
  • Create compelling, insight-driven sales presentations and proposals tailored to client goals
  • Maintain a pipeline, achieving revenue targets
  • Identify market trends and customer needs to uncover new revenue opportunities within important IT categories
  • Represent the business at industry events, trade shows, and client meetings to build brand presence and produce leads
  • Partner with marketing, product, and delivery teams to ensure successful campaign execution and client satisfaction
Experience that will put you ahead of the curve
  • 5+ years of experience in media, advertising, or demand generation sales
  • Knowledge of digital advertising and B2B sales cycles
  • Experience selling into the B2B IT or technology marketing space (e.g., cybersecurity, cloud, AI, and infrastructure)
  • Track record in digital media, demand generation, or marketing solutions sales
  • Familiarity with solutions such as webinars, content syndication, and nurture programs
  • Experience with the B2B media and advertising landscape
  • Experience translating client goals into strategic, multi-channel marketing solutions
  • Experience navigating and selling to both brands and agencies
What's in it for you

The expected range for this role is £50,000 - £70,000.

This is a Hybrid role from our London Office, working three days from the office, two from home

… Plus more great perks, which include;

  • Uncapped leave, because we trust you to manage your workload and time
  • When we hit our targets, enjoy a share of our profits with a bonus
  • Refer a friend and get rewarded when they join Future
  • Well-being support with access to our Colleague Assistant Programmes
  • Opportunity to purchase shares in Future, with our Share Incentive Plan

Internal job family level Commercial 6

Top Skills

Content Syndication
Demand Generation Programmes
Digital Media
Webinars

Future (futureplc.com) London, England Office

London, United Kingdom

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