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Ogilvy

Account Director B2B

Reposted 4 Days Ago
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In-Office
London, Greater London, England
Senior level
In-Office
London, Greater London, England
Senior level
The Account Director B2B will lead the development and execution of integrated marketing campaigns, manage client relationships, and drive strategic growth. Responsibilities include overseeing project management, ensuring campaign quality, fostering creativity, and aligning strategies with brand objectives.
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About Ogilvy  

Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is a WPP company (NYSE: WPP). For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.

Account Director – B2B

Department: Ogilvy One  

Location: London

Contract type: 18-Month FTC

Full Time/Part time: Full Time      

Reporting into: Business Director


About Ogilvy: 

Ogilvy UK has been creating iconic ideas that deliver impact at scale for clients ever since David Ogilvy founded the company in 1948. Ogilvy UK specialises in bringing together brand advertising, customer experience marketing, PR, influence and consulting, all fuelled by Behavioural Science. Our world-class award-winning creative campaigns deliver solutions for clients including Molson Coors, Mondelēz International, Unilever, Vodafone, Viasat, and many more.  

In 2023, Ogilvy UK celebrated their 75th anniversary and was the most awarded agency in Europe. Ogilvy is home to the largest influencer marketing practice globally and hosts the world’s biggest festival of behavioural science and creativity, Nudgestock – now in its 12th year. 


The Role:

As a forward-thinking and inclusive creative agency, Ogilvy is expanding its team to meet the demands of executing global creative and strategic campaigns for major B2B clients. This growth opportunity is for a seasoned professional with experience as a dynamic, determined Account Director. In this senior position, you will play a pivotal role in nurturing and expanding client relationships grounded in trust and mutual respect and delivering the best work of our lives for our clients.

Your leadership will inspire teams, foster innovation, and orchestrate impactful campaigns. With your finger on the pulse of industry trends, you will drive the evolution of our offerings and seize strategic growth opportunities.

Your expanded role entails ensuring a unified strategy, overseeing execution, and ensuring seamless delivery. Effective communication will be instrumental in cultivating a strong partnership that maximises creative potential and achieves shared objectives. Embracing a culture of agility and innovation, you will optimise processes and champion a continuous improvement mindset. By monitoring campaign outcomes through data analysis, you will drive enhancements and make strategic course corrections when needed.

Your contributions will shape the trajectory of our clients' success and reinforce Ogilvy's position as a global creative and strategic leader. Together, we will fuel business growth while fostering a collaborative, inclusive, and innovative organisational culture.


The Clients:

Our B2B clients are global powerhouses. The work we do for these clients is truly integrated, bringing together B2B marketing, PR, influence, and behavioural science. From building out product propositions to global go-to-market plans, to the creation of advertising, activation, internal comms, digital assets, social, and content – from podcasts to thought leadership reports, films to event stands – this role will cover the full gamut of B2B marketing and prove that B2B is far from boring.


Key Responsibilities:

  • Champion exacting standards for agency work, prioritising meticulous attention to detail and precision in representation. 
  • Cultivate an environment that encourages the exploration of creative boundaries and visionary thinking. 
  • Adopt an open and adaptable mindset towards industry trends, ensuring our approach remains relevant and fresh. 
  • Foster a creative atmosphere that aligns the client's perspective with the agency's profitability objectives. 
  • Promote diversity and inclusivity to nurture a creative environment that embraces a spectrum of perspectives. 
  • Stay abreast of the latest developments in creativity, marketing, and industry trends.
  • Facilitate collaboration and inclusiveness by valuing and integrating diverse viewpoints from team members.
  • Provide strategic counsel to clients, aligning their goals with effective campaign strategies.
  • Collaborate in crafting presentations that compellingly showcase the agency's capabilities and expertise.
  • Keep the team well-informed about current trends and insights to facilitate informed decision-making.
  • Act as a brand ambassador, embodying and propagating agency values and culture.
  • Optimise operational efficiency by refining processes and workflows for superior outcomes.

Requirements:

  • Drive strategic and creative excellence in integrated marketing campaigns.
  • Oversee the planning, execution, and optimization of integrated marketing campaigns across diverse platforms and channels.
  • Manage projects effectively, leveraging sound knowledge of build costs and PM tools.
  • Maintain a track record of budget management and cost-effective project delivery.
  • Leverage data analytics to inform the development of integrated strategies and optimize campaign performance.
  • Adapt global marketing strategies to suit local nuances.
  • Craft and deliver engaging presentations to clients.
  • Convey the value of integrated campaigns with exceptional interpersonal skills.
  • Ensure strategic alignment of integrated campaigns with overarching brand objectives.
  • Stay updated on emerging trends in integrated marketing.
  • Identify integration opportunities across diverse marketing channels.
  • Ensure high-quality campaign execution.
  • Drive continuous improvement in marketing processes.
  • Distil complex concepts into simple, understandable messaging.
  • Manage multiple integrated projects simultaneously with unwavering attention to detail.
  • Apply experience in B2B to develop effective marketing strategies.
  • Demonstrate key strategic thinking skills to develop and implement effective marketing plans.

Join our team in the role of Account Director, where you will spearhead impactful creativity and cultivate client relationships on a global scale. Shape campaigns and champion innovation, as part of a team of B2B experts passionate about doing the best work of our lives.


How we help you Thrive:    

  •  25 days annual leave + 1 Volunteer Day 
  • Bupa Healthcare
  • Enhanced Maternity, Adoption and Shared Parental Leave
  • We have a Flexible Working Model with core working hours: 10am – 4pm
  • A 1.5:1 Matching Pension Structure
  • Wellbeing and Health: Up to £25.00 per month towards physical or online exercise class membership, Unmind membership, LifeWorks tool and annual eye tests and development budgets and Wellbeing incentives and activities throughout the year 
  • Season Ticket Loan and Cycle to Work Scheme
  • Life Assurance

At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression. 

We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality. 

Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve.  This is central to our mantra of Borderless Creativity.

Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at [email protected]. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.

Top Skills

Data Analytics
Marketing
Project Management Tools

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