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Oversee performance marketing strategy and operations including SEM, SEO, and programmatic advertising campaigns. Lead data-driven growth strategies, optimize marketing tactics, collaborate with cross-functional teams, and manage performance marketers. Develop measurement stack, enhance KPI tracking, and drive efficiency through data science and automation.
Provide technical software support to clients, replicate and analyze support requests, investigate software application issues, and maintain up-to-date knowledge of SeatGeek products.