Moneyfarm
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Financial Services
Hands-on CRM Marketing Specialist to design, execute and optimise multi-channel email, push and in-app campaigns and automations for the Pension vertical across the UK and Italy. Own end-to-end automations, advanced segmentation using SQL, A/B testing and performance analysis, and coordinate Product, Data, Content and Pension stakeholders. Ensure GDPR compliance, act as CRM technical lead, contribute to roadmap and improve activation, retention, upsell and lifetime value.
