Jobs at CoVet

Create and localize English and second-language content for veterinary professionals across websites, blogs, educational resources, customer stories, campaigns, product messaging, and sales materials. Apply SEO and keyword research, maintain consistent brand voice, collaborate cross-functionally, research technical and veterinary topics, manage competing requests, and monitor content performance across international markets.

Create high-volume marketing creative across paid media, websites, social, email, presentations, events, print, and localized campaigns. Apply and evolve the brand system, develop reusable templates, use automation tools, and iterate creative based on performance data. Collaborate with marketing, content, product marketing, sales, events, and regional teams while managing multiple priorities and maintaining quality, consistency, and timely delivery.

Lead paid acquisition, lifecycle, and B2B marketing across the full customer funnel. Own channel strategy, budgets, testing, forecasting, pacing, conversion, retention, and performance reporting. Manage and develop a team of five while partnering with analytics, product marketing, design, sales, RevOps, and regional teams. Scale acquisition efficiently across markets and channels, improve funnel performance, and build a predictable growth engine.

Own marketing analytics, funnel reporting, dashboards, attribution, cohort analysis, and conversion rate optimization. Analyze customer journeys from acquisition through retention, identify funnel losses, and design and evaluate A/B and multivariate experiments across landing pages, signup, onboarding, and email. Partner with marketing, product, engineering, RevOps, sales, and leadership to improve measurement, define trusted metrics, and translate findings into prioritized growth recommendations.

Own and execute content marketing strategy across European markets, especially German-speaking regions. Create and localize SEO content, case studies, webinars, presentations, PR materials, social content, and in-app messaging. Collaborate with sales, partnerships, support, design, and media stakeholders to drive demand generation, market education, brand credibility, and pipeline growth. Build relationships with media, affiliates, influencers, and distribution partners while ensuring localized content quality and commercial impact.

Leads and develops an EU sales team, improves conversion and revenue performance, establishes training and sales strategies, manages KPIs and forecasting, and partners with marketing, product, and customer success. The role also supports negotiations, renewals, upselling, and incorporates EU market feedback into product and operational improvements.