US Social Media Editor

We are looking for a Social Media Editor to join our growing Social team working across four of Reach’s top brands - Mirror, Express, Irish Star and Liverpool.com. Reporting to the Senior Social Editor, you will come up with new and creative ways to engage with users and platforms, new and old. This is a fantastic opportunity to drive traffic to our social media platforms, increase brand awareness and maximise audience engagement.

Working closely with editors and reporters across our websites, this role requires someone quick-thinking, flexible, with a strong news sense and great knowledge of social media and how to grow audiences.

Reach Plc is the UK’s largest commercial news publisher. We’re home to more than 130 trusted brands, from national titles like the Mirror, Express, Daily Record and Daily Star, to local brands like MyLondon, BelfastLive and the Manchester Evening News.

Since the start of 2023, we have been building out our US operation, headquartered at 200 Liberty St, New York. We’ve launched four standalone brands in the Mirror US, Express US, the Irish Star and Liverpool.com covering news, sport, entertainment, politics and lifestyle - all targeted at US audiences.   

We’re now entering a period of rapid growth, and are looking to add ambitious and dynamic talent to our teams.

So if you enjoy a rapid pace, a lively newsroom, a flat structure and the opportunity to work in a scale-up environment backed by the resources of a large organization, Reach Plc could be perfect for you! 

This is a hybrid position with a requirement to work 3 days a week in our Canary Wharf office in London. We are therefore open to candidates based in or commutable to London.

Shifts are done on a rolling rota basis including evenings and weekends, so we therefore require a level of flexibility in this role.

Job Description

As a Social Media Editor, you will find and pitch stories using analytics and tools to tell you what’s already trending, as well as finding the next big stories yourself. You will edit and post stories on our social pages and identify new platforms where our brands could thrive, all  while coming up with new creative ways to drive traffic to our sites and grow our audiences.

You will cover live events and breaking news on social media, delivering a fast turnaround on major stories across the US and around the world and bring in exclusive stories that set us apart from our rivals.

You will monitor the external landscape to identify trends and remain up-to-date with changes on all social media platforms - communicating your findings, sharing knowledge and best practice  to the Audience Director and across the newsroom.

Qualifications

You are an experienced and digitally savvy social media professional with knowledge of media law, attention to detail and previous experience of working in a social media focused role within a newsroom environment. You have a sharp eye for a story and a keen interest in current affairs.

You’re an excellent communicator with the ability to sell stories that appeal to our audiences with flair, passion and skill. You are a fast but accurate writer with web and social skills. 

You are comfortable working in a fast paced environment, with a strong understanding of the power of social media. You have a detailed knowledge of Facebook, Instagram, Whatsapp, X and other social media platforms including Threads and Reddit, as well as a keen eye for emerging social media platforms.

A knowledge of video would be a bonus, and a background in sport, tabloid or breaking news is desirable, as well as experience and knowledge of Echobox.

Additional information

We reserve the right to close this vacancy early if we receive sufficient applications for the role. Therefore, if you are interested please apply early to avoid disappointment.

All your information will be kept confidential according to EEO guidelines.

Reach plc believes diversity brings benefits for our customers, our business and our people. This is why we are committed to being an inclusive employer and encourage applications from all suitable applicants irrespective of background, circumstances, age, disability, gender identity, ethnicity, religion or belief and sexual orientation.